U.S. Cellular Belief Plan Ad Alert U.S. Cellular Belief Plan How long a period does “never” cover? Three years, says U.S. Cellular, making “never” a relatively short time. The wireless service provider promised consumers in 2010 that with its “Belief…
Starbucks Verismo Coffee System Ad Alert Starbucks Verismo Coffee System Starbucks advertised its Verismo at-home coffee system as making “coffeehouse quality lattes…” or “Lattes … made to cafe standard… ,” though presumably without acoustic folk-rock CDs and a coffee cup…
Commercial-Free TV with the Hopper Ad Alert Commercial-Free TV with the Hopper This radio ad claims that the Hopper, a DVR from DISH, allows you to watch TV commercial free. Says the ad: “Did you hear with the Hopper from DISH,…
NITRAFLEX Ad Alert NITRAFLEX GAT (German-American Technologies) advertised in magazine spreads that its NITRAMIX, a caffeinated instant-drink mix, was “clinically proven to increase strength.” The National Advertising Division (NAD) is the advertising industry’s self-regulatory…
Mall Girl Ad Alert Mall Girl The Children’s Advertising Review Unit (CARU, or the Children’s Advertising Review Unit, keeps tabs on advertising directed at children, and issues recommendations to advertisers when ads are deceptive or target…
LASIK Providers Unclear on Risks Ad Alert LASIK Providers Unclear on Risks The FDA sent warning letters to four LASIK providers for promoting the procedure on their websites without adequate warning about the risks involved.
Translating the Full Costs of the “Language Professors Hate Him” Ad Ad Alert Translating the Full Costs of the “Language Professors Hate Him” Ad The only thing that can be “absolutely guaranteed” is that there is no way to learn a new language in only 10 days. This ad links to a language-software website…
‘Free Breakfast’ at Quality Inn Ad Alert ‘Free Breakfast’ at Quality Inn Google ad leaves consumer feeling empty.
Oreo Imposter Car Wrap Scam Ad Alert Oreo Imposter Car Wrap Scam Fraudsters attempt to dunk on unsuspecting consumers.
Gamer Advantage’s Blue-Light Glasses Ad Alert Gamer Advantage’s Blue-Light Glasses Are these gaming glasses really ‘clinically proven’ to improve sleep?
KLM Royal Dutch Airlines’ CO2ZERO Carbon Offset Program Ad Alert KLM Royal Dutch Airlines’ CO2ZERO Carbon Offset Program Lawsuit and environmental groups accuse Dutch airline of greenwashing.
‘No One OutPizzas the Hut’ Ad Alert ‘No One OutPizzas the Hut’ Objectively provable claim or silly slogan? Reader argues it’s the former.
Fifth Avenue Collection Ad Alert Fifth Avenue Collection MLM is just the latest to have its advertising claims referred to the FTC.
Crypto.com Ad Alert Crypto.com Ad regulator bans Facebook ad for failing to disclose risks of investing in NFTs.
Southwest Airlines’ Wanna Get Away Fares Ad Alert Southwest Airlines’ Wanna Get Away Fares Depending on the airport, advertised fares may be out of reach.
American Beverage Association’s Every Bottle Back Recycling Initiative Ad Alert American Beverage Association’s Every Bottle Back Recycling Initiative Inquiry finds trade group overstates environmental benefits of recycling program.
Amare Global Happy Juice Ad Alert Amare Global Happy Juice MLM’s advertising claims are in need of a gut check.