Report an Ad

If you spot or believe that you are a victim of a false, misleading or deceptive advertisement in the United States, you can submit a complaint to Please remember that our mission focuses on advertising so this process should not be used to submit complaints about products or service issues.

WHAT? Report false, misleading, or deceptive advertising.

WHY? Your submission may be posted publicly to our Ad Alert page to warn and educate others about a false, misleading, or deceptive ad in the marketplace. The information you submit may also be used to file a complaint with outside agencies.

Please note that while takes every complaint we receive very seriously, we cannot guarantee that we will take action on every single one.

The personal information you submit will not be publicly displayed.  For more information, please read our Privacy Policy.


  1. Download, print, and complete this form.
  2. Mail it to us at:

Truth in Advertising, Inc. P.O. Box 927 Madison, CT 06443

You can also file complaints directly with the appropriate state or federal agencies.

Accepted file types: jpg, gif, png, pdf, Max. file size: 50 MB.
When and where did you see the ad? Include as many details as possible but please do not submit or otherwise provide to any sensitive personal information, including, but not limited to, social security numbers, passport numbers, driver's license numbers, taxpayer identification numbers, medical/patient identification numbers, financial account numbers, or credit card information.
I have read and agree with’s Terms of Use(Required)
View our Terms of Use
Permission to Share Contact Info with Journalists(Required)
May we share your name and contact information with journalists who report on false and deceptive marketing campaigns?
Permission to Share Contact Info with Government Regulators(Required)
May we share your name and contact information with government regulators who investigate false and deceptive marketing campaigns?
How did you hear about
This field is for validation purposes and should be left unchanged.