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Market America

TINA.org investigated Market America, a North Carolina-based multilevel marketing company that sells a variety of different products and services, including cosmetics, dietary supplements, jewelry, household products, and internet and financial…

TINA.org Takes Gwyneth Paltrow’s Goop-y Health Claims to Regulators

Consumer News

TINA.org Takes Gwyneth Paltrow’s Goop-y Health Claims to Regulators

TINA.org probe into Goop’s marketing reveals a plethora of illegal health claims.

Vemma Affiliates’ Health Claims Violate FTC Order

Consumer News

Vemma Affiliates’ Health Claims Violate FTC Order

Top affiliates touting that products can treat everything from psoriasis to ADD.

The Rise and Fall of Vemma

Consumer News

The Rise and Fall of Vemma

What led this MLM to a $238 million dollar settlement?

Eat Your Way to Better Health: Food & Health Claims

Consumer News

Eat Your Way to Better Health: Food & Health Claims

“Contains antioxidants” “Clinically Proven to Enhance Immune System” “Balances Digestive Health” Who wouldn’t want to eat their way to better health? Ads and labels for food and beverage products today…

An In-Depth Examination of Self-Regulation in the MLM Industry

Blog

An In-Depth Examination of Self-Regulation in the MLM Industry

TINA.org publishes a groundbreaking new report about the history and effectiveness of self-regulation in the MLM industry.

MLMs might not be able to get away with their shady promises much longer

Media Coverage

MLMs might not be able to get away with their shady promises much longer

Emily Stewart, Vox

TINA.org Finds Plexus Deceptively Marketing Supplements for Kids

Consumer News

TINA.org Finds Plexus Deceptively Marketing Supplements for Kids

Distributors deceptively claim products boost childrens’ immune systems and may even keep them virus free.

5 Ad Trends to be Wary of in 2019

Consumer News

5 Ad Trends to be Wary of in 2019

From crypto to CBD, consumers need to tread carefully when it comes to these trends.

The Ugly Truth about Beautycounter

Consumer News

The Ugly Truth about Beautycounter

There’s no concealing this makeup MLM’s inappropriate income claims.

The FTC is not anti-direct selling. It’s pro-truth in advertising.

Blog

The FTC is not anti-direct selling. It’s pro-truth in advertising.

The DSA misses the mark.

Seresto Flea and Tick Collars

Class Action

Seresto Flea and Tick Collars

False advertising class-action lawsuits filed regarding the marketing of Seresto flea and tick collars

Health Claims

Consumer Basics

Health Claims

Consumers looking to improve their health need to be wary of deceptive marketing.

What You Should Know about Plexus

Consumer News

What You Should Know about Plexus

TINA.org investigation of the pink drink company finds inappropriate health and income claims.

TINA.org Urges FTC to Initiate Penalty-Offense Program Targeting MLM Industry

Press Release

TINA.org Urges FTC to Initiate Penalty-Offense Program Targeting MLM Industry

MADISON, CONN. June 30, 2021 – Ad watchdog truthinadvertising.org (TINA.org) sent a letter today to the Federal Trade Commission (FTC) urging it to initiate a penalty-offense program targeting the direct…

TINA.org’s Year in Review 2024