Focused Mind Jr. Ad Alert Focused Mind Jr. Where’s the clinical proof for these “clinically proven” claims?
Nectar Mattresses Ad Alert Nectar Mattresses Avoidance tactic fails mattress company as marketing claims are referred to federal regulators.
Micro-Particle Colloidal Silver Generator Ad Alert Micro-Particle Colloidal Silver Generator NAD inquiry generates a referral to the FTC after company fails to substantiate health-related claims.
Sanderson Farms Ad Alert Sanderson Farms Chicken producer agrees to stop disparaging competitors’ “raised without antibiotics” claims.
Febreze Plug-In Air Fresheners Ad Alert Febreze Plug-In Air Fresheners NAD finds that air freshener’s “4=1” claims don’t add up.
Depend Underwear Ad Alert Depend Underwear You can’t always *depend* on the picture on the packaging.
Comcast vs. DirecTV: The Cable Wars Continue Ad Alert Comcast vs. DirecTV: The Cable Wars Continue DirecTV wins the latest round as Comcast agrees to drop claims related to competitor’s satellite signal.
COORGA Nutraceuticals Ad Alert COORGA Nutraceuticals Company banned by federal judge from making any gray hair reversal claims without sufficient evidence.
Maxam Nutraceutics Ad Alert Maxam Nutraceutics Maxam Nutraceutics, a dietary-supplement maker, advertised its PCA dietary supplement on TV and on the web as “the only product ever specifically developed to naturally help your body safely and…
Olay Pro-X Advanced Cleansing System Ad Alert Olay Pro-X Advanced Cleansing System The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better Business Bureaus. is advising Olay to discontinue claims that its Pro-X Advanced Cleansing…
Walden Farms Calorie Free Whipped Peanut Spreads Ad Alert Walden Farms Calorie Free Whipped Peanut Spreads Walden Farms advertised that consumers could “save 330 calories a day, 10,000 calories a month, lose 34 pounds a year” by eating its calorie free whipped peanut spreads instead of…
Oracle Ad Alert Oracle Oracle made over-the-top claims in a series of ads comparing its line of computer products to IBM’s line. The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered…
Tropicana Ad Alert Tropicana Tropicana claimed in a television ad that “if you want the world’s best fruit and vegetable juice, look in the cooler” as a shelf collapsed to reveal a presumably more-stable…
NITRAFLEX Ad Alert NITRAFLEX GAT (German-American Technologies) advertised in magazine spreads that its NITRAMIX, a caffeinated instant-drink mix, was “clinically proven to increase strength.” The National Advertising Division (NAD) is the advertising industry’s self-regulatory…
American Beverage Association’s Every Bottle Back Recycling Initiative Ad Alert American Beverage Association’s Every Bottle Back Recycling Initiative Inquiry finds trade group overstates environmental benefits of recycling program.
Nest Programmable Thermostats Ad Alert Nest Programmable Thermostats Nest Labs Inc. claimed in advertisements for its Nest Programmable Thermostat that “89% of other programmable thermostats are not programmed because they are so complicated that most consumers do not…
Carfax Ad Alert Carfax Carfax, Inc. has discontinued certain broadcast advertising after receiving a letter of inquiry from The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better…