Market America

TINA.org investigated Market America, a North Carolina-based multilevel marketing company that sells a variety of different products and services, including cosmetics, dietary supplements, jewelry, household products, and internet and financial…

Eat Your Way to Better Health: Food & Health Claims

“Contains antioxidants” “Clinically Proven to Enhance Immune System” “Balances Digestive Health” Who wouldn’t want to eat their way to better health?  Ads and labels for food and beverage products today…

The Rise and Fall of Vemma

What led this MLM to a $238 million dollar settlement?

TINA.org Finds Plexus Deceptively Marketing Supplements for Kids

Distributors deceptively claim products boost childrens’ immune systems and may even keep them virus free.

5 Ad Trends to be Wary of in 2019

From crypto to CBD, consumers need to tread carefully when it comes to these trends.

An In-Depth Examination of Self-Regulation in the MLM Industry

TINA.org publishes a groundbreaking new report about the history and effectiveness of self-regulation in the MLM industry.

“MLMs might not be able to get away with their shady promises much longer”

Emily Stewart, Vox

Seresto Flea and Tick Collars

False advertising class-action lawsuits filed regarding the marketing of Seresto flea and tick collars

The Ugly Truth about Beautycounter

There’s no concealing this makeup MLM’s inappropriate income claims.

What You Should Know about Plexus

TINA.org investigation of the pink drink company finds inappropriate health and income claims.

Health Claims Could Cost Vemma and its CEO Millions

TINA.org compiles database of more than 200 instances of health claims.

TINA.org to Vemma: Take Down Questionable Health Claims

TINA.org campaigns for #vemmatruth by outing sites making unsubstantiated health claims.

TINA.org’s Year in Review 2024

Looking back at our accomplishments.

Trial Court Rules Neora Is Not a Pyramid Scheme

But the majority of brand partners will still lose money.

BlackOxygen Organics

Spoiler alert: MLM’s products have not been proven to alleviate the symptoms of long-haul COVID.

One a Day Vitamin Health Claims in Contention

Watchdog group files suit over Bayer’s claims about vitamins’ ability to improve health.

TINA.org Urges FTC to Initiate Penalty-Offense Program Targeting MLM Industry

MADISON, CONN. June 30, 2021 – Ad watchdog truthinadvertising.org (TINA.org) sent a letter today to the Federal Trade Commission (FTC) urging it to initiate a penalty-offense program targeting the direct…

Smoking Out E-Cigarette Ad Claims

TINA.org review of more than 150 e-cigarette sites finds a wide variety of questionable claims.

TINA.org to Nerium: Take Down Questionable Health and Income Claims

Watch for #NeriumTruth social media campaign exposing company’s inappropriate health and income claims.

USANA Health Claims Database