Influencer-in-Chief? Trump, Nordstrom and More Consumer News Influencer-in-Chief? Trump, Nordstrom and More White House support of Ivanka’s clothing line prompts scrutiny.
7 Signs LuLaRoe Is Sinking Consumer News 7 Signs LuLaRoe Is Sinking Legging MLM struggles to stay afloat after meteoric rise.
Companies Accused of Greenwashing Consumer News Companies Accused of Greenwashing When companies green it, they better mean it.
Woolite Darks and Gentle Cycle Laundry Detergents Class Action Woolite Darks and Gentle Cycle Laundry Detergents Allegations: Deceptively marketing that detergents bring color back to clothing
DSA Companies Health Claims Industries DSA Companies Health Claims TINA.org found that 97% of DSA-member companies selling supplements have used unsubstantiated disease-treatment claims.
Sales on Wilson Leather Products Class Action Sales on Wilson Leather Products Allegations: Misleadingly marketing discounts on clothing and accessories
The Children’s Place School Uniforms Class Action The Children’s Place School Uniforms Allegations: Failing to disclose clothing contains polyfluoroalkyl substances (PFAS)
CATrends: Marketing Claims for Products Containing PFAS Consumer News CATrends: Marketing Claims for Products Containing PFAS Class-action lawsuits target human and environmentally-friendly claims.
Deceptive Outlet Pricing: The Never-Ending Sale Consumer News Deceptive Outlet Pricing: The Never-Ending Sale TINA.org investigation reveals perpetual sales at outlet stores.
Ten Reasons Why Trudeau Should Serve More Than 10 Years Consumer News Ten Reasons Why Trudeau Should Serve More Than 10 Years Infomercial king sentenced to 10 years in jail.
Fabletics’ VIP Membership Program Ad Alert Fabletics’ VIP Membership Program NAD inquiry sparks changes to the marketing of athleisure brand’s subscription service.
Do ‘Original’ Prices Really Even Exist? Consumer News Do ‘Original’ Prices Really Even Exist? Shopping for a spring wardrobe? Here’s what you need to know about price tags.
Ad or Not? Influencers Invade Coachella Consumer News Ad or Not? Influencers Invade Coachella Brands and their paid endorsers cash in at the music festival, sans disclosure.
CATrends: ‘Anti Stain’ and ‘Anti Mark’ Antiperspirants Consumer News CATrends: ‘Anti Stain’ and ‘Anti Mark’ Antiperspirants Class-action lawsuits allege antiperspirants’ marketing claims don’t stick.
Fur in Canada Goose Products Class Action Fur in Canada Goose Products Allegations: Falsely marketing that the fur used in its clothing has been ethically and sustainably sourced in accordance with humane trapping standards
LuLaRich or LuLaRuined? Blog LuLaRich or LuLaRuined? New documentary explores the rise and fall of LuLaRoe.
Crayola Washable Colored Bubbles Class Action Crayola Washable Colored Bubbles An August 2012 settlement has been reached in this class action, which alleged Crayola falsely labeled and advertised its 2011 colored bubbles as washable when, in fact, they permanently stained…
Engagement Marketing Consumer Basics Engagement Marketing How companies get us to engage and form a relationship with the brand or product they are selling.
The Lure of the Before and After Consumer News The Lure of the Before and After The ubiquitous before and after shot is a staple of the industry, where even minor weight loss is exaggerated in the way that the photographs are presented. The before shots…