Body Fortress Ad Alert Body Fortress This protein powder’s bark may be worse than its bite. Here’s the scoop on the advertised grams.
BodyArmor Ad Alert BodyArmor Sports drink company’s Haterade-fueled ad claims head to FTC for further review.
Suave Essentials Body Wash Ad Alert Suave Essentials Body Wash Unilever loses appeal to keep Bath & Body Works fragrance comparisons on product packaging.
Jacksonville Mom and BodyArmor Ad Alert Jacksonville Mom and BodyArmor Blog promoting sports drink comes under scrutiny by TINA.org.
Gatorade Challenges BodyArmor’s ‘Superiority’ Claims Ad Alert Gatorade Challenges BodyArmor’s ‘Superiority’ Claims Issue heads to the FTC following a complaint from competing sports drink Gatorade.
Spongeables Anti-Cellulite Body Wash in a Sponge Ad Alert Spongeables Anti-Cellulite Body Wash in a Sponge Spongeables is advertising its “Anti-Cellulite Body Wash in a Sponge” with claims that might be deceptive. Advertisers can’t say a product will treat or cure cellulite without providing scientific studies…
Beachbody On Demand Ad Alert Beachbody On Demand We try to trim the fat on this “risk-free” trial offer.
250m Americans Infected – The American Parasite Ad Alert 250m Americans Infected – The American Parasite Your browser does not support the video tag. Here’s a new batch of web ads warning you about something called “the American Parasite.” What are these ads all about? And…
That Crazy Wrap Thing Ad Alert That Crazy Wrap Thing The Ultimate Body Applicator, also sometimes called by its alter ego, “That Crazy Wrap Thing,” has become quite the rage in the fitness world. You might have seen these being…
Garcinia Cambogia ZT/Allure Ad Alert Garcinia Cambogia ZT/Allure Company marketing weight-loss products referred to FTC after ad claims are challenged.
The Weakness in CytoSport’s Muscle Milk Ad Alert The Weakness in CytoSport’s Muscle Milk The bodybuilding supplement has been the target of an FDA warning letter and a class-action lawsuit.
Restore: Just How ‘Smart’ Is This Sleepwear? Ad Alert Restore: Just How ‘Smart’ Is This Sleepwear? What can these “performance pajamas” offer that a good night’s sleep can’t?
eMug by eWater.com Ad Alert eMug by eWater.com Sometimes only one or two claims about a product seem suspicious. And then sometimes every single claim seems suspicious. The claims eWater.com makes about its eMug — only $84.50! —…
Methylsynephrine (Oxilofrine) Supplements Ad Alert Methylsynephrine (Oxilofrine) Supplements FDA warning letters take aim at banned stimulant.
CheapOair.com Ad Called Into Question Ad Alert CheapOair.com Ad Called Into Question Expedia challenges advertising of competitor. Self-regulatory body weighs in.
Healifeco Ionic Foot Spa Ad Alert Healifeco Ionic Foot Spa This company may need to cleanse its marketing tactics.
Wonder Hoodie’s ‘Bulletproof’ Clothing Ad Alert Wonder Hoodie’s ‘Bulletproof’ Clothing Does this company have the ammunition to support its bulletproof claims?
NAD Refers Lipozene Advertising to the FTC Ad Alert NAD Refers Lipozene Advertising to the FTC Agency to review dietary supplement’s weight-loss claims.