Target

TINA.org investigated Target’s website – www.target.com – and found that false and deceptive Made in the USA labeling issues were widespread on its site, including product specifications that falsely stated “Made in the USA” for products made wholly or partially in more than a dozen countries, including China, Malaysia, Korea, Mexico, Germany, India, Brazil, Vietnam, Indonesia, Ghana, Turkey, Spain, Peru, Chile, Ireland, and Canada.


Highlights

  • Filed complaint with FTC
  • Target addressed all deceptive origin claims identified by TINA.org

Timeline

2017
October

TINA.org performs an audit of the 100 examples of deceptive origin claims made on Target.com and finds that Target has addressed all 100, either by correcting or removing the origin information.

June 27

Nearly three quarters of the examples of inaccurate U.S.-origin claims on Target.com identified by TINA.org are disabled (i.e., the webpages at issue no longer show products images or any information about the products and instead state “product not available”).

June 26

TINA.org sends a complaint letter to the FTC requesting that it re-open its investigation into Target’s Made in the USA representations and take appropriate enforcement action.

June

TINA.org catalogues a sampling of 100 examples in which the Target website displays product specifications that falsely state “Made in the USA” for products made wholly or partially in other countries.

March 1

The FTC sends Target a closing letter after the company, which the FTC investigated for making false and deceptive Made in USA product claims, assured the agency that it had implemented a system for identifying, correcting, and prohibiting false U.S.-origin claims.


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