CATrends: Unscented Deodorants and Antiperspirants
Lawsuits allege marketing doesn’t pass the smell test.
In many of this year’s deceptive advertising legal actions, courts have decided — and companies have argued — what “reasonable consumers” know.
Want to see how you stack up? Answer a few short questions to find out if you can claim the title of 2023’s Most Reasonable Consumer!
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2025 Reasonable Consumer Quiz
See how you stack up.
April Fools: How Some Companies Prank Consumers with Common Marketing Terms
These definitions are a joke.