FDA Asks Public to Define ‘Natural’

Agency signals it might finally define the term.

TINA.org Takes Aim at Willagirl’s ‘No Junk’ Claim

Lists of ingredients tell the real story.

Natural or not? The fight to define natural ingredients

Courtney Holmes, Joe Ducey, ABC 15

KIND Snack Bars “Health” and “All Natural” Claims

FDA Warns Tobacco Brands about ‘Natural’ Labels

Action called a milestone in FDA regulation of tobacco marketing.

What Extra Ingredients are in Your Natural Stevia Product?

Ingredient labels can have surprises.

Blum Naturals and Baby Blum Naturals

RXBar

We’re calling B.S. on RXBar’s “No B.S.” claims.

Natural Products Foundation

The Natural Products Foundation is a non-profit organization whose mission is to promote and facilitate research and education regarding natural products, including dietary supplements and nutritional foods.

Purex Natural Elements Laundry Detergent

Sunology Natural Sunscreens

FDA Declines to Decide whether Foods with GMOs are “Natural”

Agency stays out of lawsuits on the matter.

Agora Disease-Treatment Claims — 2021 Collection

Irwin Naturals Products

Allegations: False natural claims

Aveeno “Active Naturals” Products

Mott’s Natural Applesauce and Apple Juices

Allegations: Falsely marketing Mott’s products as natural

Frito-Lay “All Natural” Bean Dip

Kettle Brand TIAS All Natural Tortilla Chips

5 Not-So-Natural Personal Care Products

With Earth Day right around the corner, here’s a handful of items whose earthy claims have been challenged.

Suave Naturals