BodyArmor Ad Alert BodyArmor Sports drink company’s Haterade-fueled ad claims head to FTC for further review.
Total Wine Ad Alert Total Wine NAD refers liquor store chain’s comparative pricing claims to the FTC.
Verified Forskolin Ad Alert Verified Forskolin NAD refers supplement’s various health claims to the FTC after website operator fails to show substantiation.
Sprint “Save 50%” Ad Alert Sprint “Save 50%” Self-regulatory body refers Sprint to FCC after it fails to making changes to ad claims.
LEI Eco Alkaline Batteries Ad Alert LEI Eco Alkaline Batteries Carbon neutrality claims sparks battery advertising battle.
Steuart’s Pain Formula Ad Alert Steuart’s Pain Formula Natural pain relief claims referred to federal agency for review.
PhytoZon Ad Alert PhytoZon Another cure-all supplement? NAD refers company to the FTC and FDA for further review.
ASPIRE Sport Drinks Ad Alert ASPIRE Sport Drinks NAD pursues action against sport drinks company, ASPIRE, for all natural claims.
Little Remedies Honey Cough Syrup Ad Alert Little Remedies Honey Cough Syrup Cough suppressant told to drop some “buzzwords” but website seems slow to catch up.
ADD-care Told to Subtract ‘Help’ Claims Ad Alert ADD-care Told to Subtract ‘Help’ Claims Self-regulatory body says research supporting ADD and ADHD health claims is unreliable.
Verizon Told to Clarify 4G LTE Coverage Maps in TV Ad Ad Alert Verizon Told to Clarify 4G LTE Coverage Maps in TV Ad A split second just isn’t enough time for consumers to pick up on important information in advertising.
Provailen’s Treatment Claims Challenged Ad Alert Provailen’s Treatment Claims Challenged Dietary supplement Provailen is making bold statements regarding arthritis treatment. NAD refers to FTC for further review.
A Toothache for Colgate Ad Alert A Toothache for Colgate Colgate is in deep water with its teeth-whitening claims for Optic White products.
L’Oréal Mascara Ad Alert L’Oréal Mascara The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better Business Bureaus. has recommended that L’Oréal discontinue the use of eyelash inserts in…
T-Mobile Network Speed Claims Ad Alert T-Mobile Network Speed Claims T-Mobile claims in its “the simple choice” ads that even touchy, reanimated monsters know T-Mobile is a better choice for cellphone service than AT&T. In particular, T-Mobile says it has…
Starbucks Verismo Coffee System Ad Alert Starbucks Verismo Coffee System Starbucks advertised its Verismo at-home coffee system as making “coffeehouse quality lattes…” or “Lattes … made to cafe standard… ,” though presumably without acoustic folk-rock CDs and a coffee cup…
SlimFast’s ‘Clinically Proven’ Weight-Loss Claims Ad Alert SlimFast’s ‘Clinically Proven’ Weight-Loss Claims Recent inquiry takes aim at company’s “clinically proven” weight-loss claims, with a somewhat surprising result.