Fabletics’ VIP Membership Program Ad Alert Fabletics’ VIP Membership Program NAD inquiry sparks changes to the marketing of athleisure brand’s subscription service.
CheapOair.com Ad Called Into Question Ad Alert CheapOair.com Ad Called Into Question Expedia challenges advertising of competitor. Self-regulatory body weighs in.
BPI Sports Ad Alert BPI Sports BPI Sports, a supplement company, discontinued some of its advertising claims after the claims were challenged by the Council for Responsible Nutrition. The National Advertising Division (NAD) is the advertising…
DrFuhrman.com Immunotect Ad Alert DrFuhrman.com Immunotect From the continuing chronicles of supplements making outrageous claims: DrFuhrman.com pitched its Immunotect dietary supplement with claims that it could attack “cancerous cells” and had “anti-cancer effects.” The Council for…
Xfinity Mobile Ad Alert Xfinity Mobile Experiencing the “fastest mobile service” requires a Wi-Fi connection.
Nordic Hair Volume Ad Alert Nordic Hair Volume Nordic makes the dietary supplement “Hair Volume” that, surprise, promises to increase your hair volume. Nordic had been advertising the supplement with claims that included the following: “Hair Volume is…
Laura Mercier Tinted Moisturizer Ad Alert Laura Mercier Tinted Moisturizer Laura Mercier Tinted Moisturizer, sold by Gurwitch Products, advertised in print and on the web that it was • “The #1 selling Tinted Moisturizer.*” *Based on The NPD Group, Inc.…
Virasyl by Wellbeing Ad Alert Virasyl by Wellbeing Wellbeing Inc. claimed that their supplement Virasyl was “Formulated in a medical clinic and backed by research to support the following: GI Tract & Immune System Nerves & Mental Clarity…
Apartments.com: ‘The Most Popular Place to Find a Place’? Ad Alert Apartments.com: ‘The Most Popular Place to Find a Place’? Company agrees to drop tag line.
Genexa ‘Clean’ Medicine Ad Alert Genexa ‘Clean’ Medicine Self-regulatory body finds “clean” medicine company playing dirty.
Balance of Nature Ad Alert Balance of Nature Off-balance testimonials abound on supplement site, as NAD refers health claims to the FTC.
Coors Light Ad Alert Coors Light You there, beer drinker. You may think Coors Light comes in the world’s most refreshing can because Coors’ ads say as much. After all, what could be more refreshing than…
Ad or Not? BuzzFeed’s Buy Me That Section Consumer News Ad or Not? BuzzFeed’s Buy Me That Section Unwrapping BuzzFeed’s holiday gift ideas.
Neuriva’s ‘Clinically Proven’ Ingredients Claims Ad Alert Neuriva’s ‘Clinically Proven’ Ingredients Claims Memory supplement’s “clinically proven” ingredients claims fall apart upon closer inspection of supporting ingredient studies.
Pampers Easy Ups Ad Alert Pampers Easy Ups Pampers attempts to skirt substantiation with puffery defense.
J.G. Wentworth Ad Alert J.G. Wentworth If you have a structured settlement but you need ‘cash now,’ you may want to call someone else.