Diageo’s Cîroc vodka was the subject of two TINA.org investigations.
The first was an investigation into record producer DJ Khaled’s improperly disclosed promotions of several alcohol brands, including Cîroc, to his millions of social media followers, many of whom were under the age of 21. To read more about that investigation, click here.
The second was an investigation of 50 social media influencers who promoted Cîroc without proper disclosures of their material connections to the brand. To read more about that investigation, click here.
Adrienne Houghton Ciroc Database
Alessandra Ambrosio Ciroc Database
Alessandro Filippi Ciroc Database
Andrea Faccio Ciroc Database
Andrea Marcaccini Ciroc Database
Andreea Cristina Ciroc Database
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Arantza Fahnbulleh Ciroc Database
Ashanti Ciroc Database
Banky W Ciroc Database
Bow Wow Ciroc Database
Brina Knauss Ciroc Database
Brittany Hampton Ciroc Database
Cassie Ciroc Database
Cassper Nyovest Ciroc Database
Devin Brugman Ciroc Database
Diddy Ciroc Database
Diipa Khosla Ciroc Database
DJ G Logic Ciroc Database
DJ Khaled 2022 Ciroc Ads
DJ Khaled Evidence of Material Connections
DJ Khaled Instagram, Facebook, Twitter Database
DJ Khaled Snapchat Database
Elena Galifa Ciroc Database
Ema Stokholma Ciroc Database
Erin Lim Ciroc Database
Evelyn Gonzalez Ciroc Database
FatBoy Ciroc Database
Frank Gallucci Ciroc Database
French Montana Ciroc Database
Giulia Gaudino Ciroc Database
Jake Hold Ciroc Database
Jamay Geiger Ciroc Database
Jasmine Sanders Ciroc Database
Julissa Bermudez Ciroc Database
Justin Combs Ciroc Database
King Flexxa Ciroc Database
London Ellis Ciroc Database
Marsica Ciroc Database
Mikaela Hoover Ciroc Database
Mikos Ciroc Database
Natasha Oakley Ciroc Database
Nick Storm Ciroc Database
Petra Anton Ciroc Database
Prostyle Ciroc Database
Quise Ciroc Database
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Roger Bonds Ciroc Database
Spoiled Latina Ciroc Database
Steph Lecor Ciroc Database
Terrence J Ciroc Database
Thando Thabethe Ciroc Database
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Another One: TINA.org Calls Out DJ Khaled’s Undisclosed Alcohol Ads, Again
DJ Khaled is back to his old ways with his latest new drink alert.
5 Takeaways from #NAD2021
Checking in on the system of self-regulation in the ad industry.
TINA’s Take: The Paid Ads Left Out of the Facebook Ad Boycott
It’s disingenuous for brands to suggest they are boycotting a platform and then still run ads on that platform.
TINA.org’s Social Media Influencers Actions
A review of TINA.org’s work exposing deceptive marketing tactics by social media influencers.
Influencers Defy FTC Rules on Disclosure Despite Warnings
TINA.org finds 95 percent of social media influencers previously put on notice by the FTC breaking the law.
Million Pound Selfie Sell Off
BBC One – Panorama
TINA.org Files FTC Complaint Against Diageo for Deceptive Influencer Marketing of Ciroc
MADISON, CONN., Dec. 11, 2018 — Diageo’s Ciroc has experienced a meteoric rise in sales over the past decade thanks in part to a marketing strategy heavily focused on celebrity…
TINA.org Files Complaint against Diageo Regarding Its Ciroc Influencers
TINA.org finds more than 1,700 undisclosed alcohol ads published on Instagram by 50 Ciroc influencers.
Ciroc Vodka’s Gluten-Free Claims
One thing’s for sure: Ciroc is not the only vodka “out there” that’s gluten free.
Ad or Not? Influencers Invade Coachella
Brands and their paid endorsers cash in at the music festival, sans disclosure.
Lone River Ranch Water
Allegations: Misleadingly marketing products as ranch water when the ingredient lists show that the drinks do not contain any tequila and contain an added sweetener
Ron Zacapa 23 Centenario Rum
Allegations: Misleadingly marketing that the rum is 23 years old when fine print reveals that the product comes from a blend of rums aged 6 to 23 years
Red Stripe® Beer
May 2016: Plaintiffs voluntarily dismissed claims against Diageo-Guinness USA, Inc. When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled.. The reasons for the…