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BPI Sports

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BPI Sports

BPI Sports, a supplement company, discontinued some of its advertising claims after the claims were challenged by the Council for Responsible Nutrition. The National Advertising Division (NAD) is the advertising…

L’Oréal Mascara

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L’Oréal Mascara

The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better Business Bureaus. has recommended that L’Oréal discontinue the use of eyelash inserts in…

Emu Product Claims Questioned by FDA

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Emu Product Claims Questioned by FDA

Emu Products and Management, Inc. claimed on its website that its products could treat health problems including acne, arthritis, and high cholesterol. According to a warning letter from the FDA,…

Wellness Support Network

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Wellness Support Network

Wellness Support Network sells dietary supplements, including a supplement for diabetes, on its website realfoodnutrients.com. Among other claims, Wellness Support Network says that the benefits of its diabetes supplement “Glucose…

Crest ProHealth Anticavity Fluoride Rinse

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Crest ProHealth Anticavity Fluoride Rinse

Crest ProHealth Anticavity Fluoride Rinse claims that it “rebuilds enamel.” It is not possible to truly rebuild or restore tooth enamel, which, once lost, is lost forever. While it is not possible…

CareOne Anticavity Mouth Wash

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CareOne Anticavity Mouth Wash

CareOne Anticavity Mouthwash claims that it “restores enamel.” It is not possible to truly rebuild or restore tooth enamel, which, once lost, is lost forever. While it is not possible to regrow…

Listerine Total Care Anticavity Mouthwash

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Listerine Total Care Anticavity Mouthwash

Listerine Total Care Anticavity Mouthwash claims that it “restores enamel.” It is not possible to truly rebuild or restore tooth enamel, which, once lost, is lost forever. While it is not possible…

ACT Mouthwash

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ACT Mouthwash

A reader submitted a tip about this ad for ACT mouthwash, which claims it can “restore enamel and make teeth up to 2x stronger.” The reader’s concern was that it…

COORGA Nutraceuticals

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COORGA Nutraceuticals

Company banned by federal judge from making any gray hair reversal claims without sufficient evidence.

Empower Network

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Empower Network

Empower Network says it is a “blogging platform, an intensive training, a secret blueprint on how to earn fifteen grand per month” (Stop right there, this vague description of what…

American Beer Equipment

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American Beer Equipment

FTC scrutinizes beer equipment that doesn’t meet its standard to be marketed as American-made.

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