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L’Oréal Mascara

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L’Oréal Mascara

The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better Business Bureaus. has recommended that L’Oréal discontinue the use of eyelash inserts in…

Power 4 Patriots

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Power 4 Patriots

This online ad for Power 4 Patriots has all the buzzwords and formulas associated with scammy pitches: [authority groups] HATE this! Find out the one WEIRD trick that can save…

Empower Network

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Empower Network

Empower Network says it is a “blogging platform, an intensive training, a secret blueprint on how to earn fifteen grand per month” (Stop right there, this vague description of what…

Listerine Total Care Anticavity Mouthwash

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Listerine Total Care Anticavity Mouthwash

Listerine Total Care Anticavity Mouthwash claims that it “restores enamel.” It is not possible to truly rebuild or restore tooth enamel, which, once lost, is lost forever. While it is not possible…

Virasyl by Wellbeing

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Virasyl by Wellbeing

Wellbeing Inc. claimed that their supplement Virasyl was “Formulated in a medical clinic and backed by research to support the following: GI Tract & Immune System Nerves & Mental Clarity…

BPI Sports

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BPI Sports

BPI Sports, a supplement company, discontinued some of its advertising claims after the claims were challenged by the Council for Responsible Nutrition. The National Advertising Division (NAD) is the advertising…

Emu Product Claims Questioned by FDA

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Emu Product Claims Questioned by FDA

Emu Products and Management, Inc. claimed on its website that its products could treat health problems including acne, arthritis, and high cholesterol. According to a warning letter from the FDA,…

NeuroBrocc

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NeuroBrocc

Unapproved and unsubstantiated claims abound in marketing of broccoli-based supplement.

Every Single Auto Insurance Ad

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Every Single Auto Insurance Ad

Want to save money on your auto insurance? Just switch to our company and save about $500, says every single auto insurance company: How is it possible for every single…

Spongeables Anti-Cellulite Body Wash in a Sponge

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Spongeables Anti-Cellulite Body Wash in a Sponge

Spongeables is advertising its “Anti-Cellulite Body Wash in a Sponge” with claims that might be deceptive. Advertisers can’t say a product will treat or cure cellulite without providing scientific studies…

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