Ad Alert


Trial offer for skin care product carries with it the potential for additional charges.


Revitaline aka Formulated Skin Complex states on its website that the skin cream “may” do a lot of things, including:

  • “brighten skin’s appearance”
  • “restore your radiant, firmer skin”
  • “smooth (the) look of stubborn fine lines”

But the skin cream “may” also end up doing nothing of the sort. Tucked away in the website’s terms and conditions that, along with the company’s privacy policy, one must agree to in order to receive an advertised “trial” offer is this important disclosure:

Revitaline Skin does not warrant or represent that Our Products will provide You with any particular benefits…

Indeed, scroll down the website past the purported benefits that Revitaline in its terms says it “does not warrant or represent” and the company actually admits that a before-and-after skin comparison is the product of “simulated imagery,” which is another way of saying at least one of the images is not real. Take a wild guess which one.

In fact, consumers may be more likely to incur additional charges than reap any health benefits from this particular skin care product. That’s because the aforementioned “trial” offer advertised on the website and elsewhere on the web is in reality a Recurring offers or subscriptions that continue to bill you until you take steps to shut down the account. These types of offers put the onus on the consumer to remember and to take action, allowing a company to keep gathering in cash from forgetful or busy customers. Be wary of these types of offers, and remember to stop services you no longer want. that’s going to charge you a “purchase price” of $90 if you do not call to cancel within 14 days of ordering and then $95 for additional products every month after that.

Find more of our coverage on skin care products here.

Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.

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