Young Living Lawsuit Claims It’s a ‘Cult-Like’ Pyramid Scheme

Lawsuit alleges essential oil MLM is a pyramid scheme, among other things.

MyPillow Shirks Questions about Its New Sleep Study

MyPillow touts sleep study’s findings while consumers are left in the dark on its methodology.

Prevagen Memory Study Falls Short

TINA.org, AARP and others file legal brief urging court to reverse dismissal of Prevagen case.

Health Claims

Ad Trends TINA.org Will Be Watching in 2017

A closer look at what we’ll be scrutinizing in the new year.

The Enduring Primacy of Retail Sales in an MLM Context

POST HIGHLIGHTS • Meaning of Amway rules (1979), especially the “70% rule” and subsequent deterioration • Koscot (1975), Omnitrition (1996), and BurnLounge (2014) provide seminal rulings on the determination of…

New Dawn Nutrition

FDA warns dietary supplement maker of numerous labeling issues.

Can You Spot the Ad: The Atlantic

Just how many ads does this news report lead to?

Swoggi – How People Are Paying Next to Nothing for New iPads

We saw this web “ad” amid links to third-party articles across the web — “news from across the web.” That is, we saw it in a place you wouldn’t expect…

New Study Details E-Cigarette Marketing to Teens

Several lawmakers call for more federal oversight.

New Bill Calls on FTC to Take Action on Photoshopped Images

Advocates worried unrealistic body images taking toll on teens.

Do Media Outlets Have the Guts to Bounce Scam Ads?

Whose responsibility is it to vet ads for fraud?

Xtreme Nitro and Maxx Test 300

Want to see almost every suspicious weight-loss ad technique in one place?

All Consumer Health News

This online advertisement takes you to www.allconsumerhealthnews.com, a website that indeed looks a lot like a consumer health news site. It is not. It is an advertisement, as disclosures at…

Regulators Go after Fake Reviews

After a yearlong investigation, New York regulators are announcing a crackdown on misleading online reviews.

Promise of Big Bucks is Really a Pyramid Scheme

Resorts360 at center of complaints filed by truthinadvertising.org.

New England State Tries to Ban Bait and Switch

Fish Tale: What’s in your sushi?

Good Ways to Avoid Bad Apps

That app you must have may not be what you think.

Multi-Level Marketing v. Pyramid Schemes

Multi-level marketing (Multilevel Marketing – a way of distributing products or services in which the distributors earn income from their own retail sales and from retail sales made by their…

New Federal Rule Targets Fraudulent ‘Made in USA’ Claims

Herb Weisbaum, Checkbook