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Don’t Let Some Ads Get the Best of Your Pet

Consumer News

Don’t Let Some Ads Get the Best of Your Pet

The market for pet-related products has soared in the past decade.  The American Pet Products Association (APPA) estimates that the industry now generates over $50 billion in sales annually, an…

Green or Shady: Eco Friendly Scams

Consumer News

Green or Shady: Eco Friendly Scams

We’ve all seen and heard the terms “green,” “eco-friendly,” “natural,” “environmentally safe,” and “ozone friendly” in ads or on product labels.  Marketers across the globe have used these terms to…

Decoding Cosmetics Claims: Skin Lightening Cream

Consumer News

Decoding Cosmetics Claims: Skin Lightening Cream

Skin lightening creams — also called fade creams, brightening creams, skin-tone correctors, or bleaching creams — are designed to reduce skin discoloration or hyperpigmentation caused by sun exposure, age, disease,…

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