Search - Truth in Advertising

GreenPan

Ad Alert

GreenPan

Class-action lawsuit against cookware company challenges its “green” claims.

Bulletproof Coffee

Ad Alert

Bulletproof Coffee

If you take your coffee with a stick of butter, be wary of miracle health claims.

FDA: HealthWorksUSA ‘Perfect Health’ Claim Imperfect

Ad Alert

FDA: HealthWorksUSA ‘Perfect Health’ Claim Imperfect

Marketers of “wellness products” receive FDA warning letter over unauthorized health claims.

Aegeia Skin Care

Ad Alert

Aegeia Skin Care

FDA takes aim at health claims that are just skin deep.

Debunking Drug Claims in Dr. Bronner’s Coconut Oil

Ad Alert

Debunking Drug Claims in Dr. Bronner’s Coconut Oil

When a product doesn’t qualify as a drug, you can’t market it as such.

DrFuhrman.com Immunotect

Ad Alert

DrFuhrman.com Immunotect

From the continuing chronicles of supplements making outrageous claims: DrFuhrman.com pitched its Immunotect dietary supplement with claims that it could attack “cancerous cells” and had “anti-cancer effects.” The Council for…

The Power Gauge by Chaikin Analytics

Ad Alert

The Power Gauge by Chaikin Analytics

When it comes to the stock market, no one has a crystal ball.

The Scoop on Goop, Gwyneth Paltrow’s Wellness Empire

Ad Alert

The Scoop on Goop, Gwyneth Paltrow’s Wellness Empire

What you should know about the pseudoscience at the center of the brand.

Kyäni

Ad Alert

Kyäni

Questionable claims about the King of Fruits.

GhostBed’s Deceptive Made in USA Claims

Ad Alert

GhostBed’s Deceptive Made in USA Claims

Labor Day campaign pitches a Chinese-made pillow as “proudly made in the USA.”

Hair La Vie Clinical Formula Hair Vitamins

Ad Alert

Hair La Vie Clinical Formula Hair Vitamins

Hair restoration claims are drug claims, according to the FDA. Meaning they require FDA approval.

Flat Tummy Tea, Health Claims Edition

Ad Alert

Flat Tummy Tea, Health Claims Edition

Detox tea company takes another lump from the ASA over influencers’ Instagram posts.

Mouthguards and Concussion Protection: Where’s the Science?

Ad Alert

Mouthguards and Concussion Protection: Where’s the Science?

FTC warns mouthguard retailers to review concussion protection claims made online.

Are Mattress Claims Keeping You Up at Night?

Ad Alert

Are Mattress Claims Keeping You Up at Night?

The NAD ruled that Tempur-pedic could no longer claim their mattresses “sleep cooler”.

Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims

Ad Alert

Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims

Consumers should sweat these claims.

iCoinPro Earnings Claims

Ad Alert

iCoinPro Earnings Claims

Crypto trading MLM’s “aggressive earnings claims” are referred to regulators.

Roka’s Handbuilt in USA Claims

Ad Alert

Roka’s Handbuilt in USA Claims

Eyewear company makes marketing changes following FTC inquiry.

HoldOn Trash Bags’ Environmental Claims

Ad Alert

HoldOn Trash Bags’ Environmental Claims

Company walks back composting claim following TINA.org inquiry sparked by self-regulatory ad challenge.

OmegaXL: Backed by Research

Ad Alert

OmegaXL: Backed by Research

What you should know about ingredient studies.

Rachell Medero/Digital Wealth Academy

Ad Alert

Rachell Medero/Digital Wealth Academy

Can you really escape the 9 to 5 with this money-making opportunity?

Popular Searches

Close Filters

Product Category

Marketing Tactic

Legal Effort

GreenPan

Bulletproof Coffee

FDA: HealthWorksUSA ‘Perfect Health’ Claim Imperfect

Aegeia Skin Care

Debunking Drug Claims in Dr. Bronner’s Coconut Oil

DrFuhrman.com Immunotect

The Power Gauge by Chaikin Analytics

The Scoop on Goop, Gwyneth Paltrow’s Wellness Empire

Kyäni

GhostBed’s Deceptive Made in USA Claims

Hair La Vie Clinical Formula Hair Vitamins

Flat Tummy Tea, Health Claims Edition

Mouthguards and Concussion Protection: Where’s the Science?

Are Mattress Claims Keeping You Up at Night?

Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims

iCoinPro Earnings Claims

Roka’s Handbuilt in USA Claims

HoldOn Trash Bags’ Environmental Claims

OmegaXL: Backed by Research

Rachell Medero/Digital Wealth Academy