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What to Know about Negative-Option Offers

Consumer Basics

What to Know about Negative-Option Offers

Risk free trials may lead to repeated, unwanted charges to your credit card.

U.S. Department of Justice

Consumer Basics

U.S. Department of Justice

The U.S. Department of Justice (DOJ), which is led by the Attorney General, is the federal executive department responsible for enforcing federal laws. Among other things, it works with other…

How Causewashing Deceives Consumers

Consumer Basics

How Causewashing Deceives Consumers

For decades, brands have been supporting causes — or rather pretending to support causes — to boost sales.

Digital Advertising Alliance

Consumer Basics

Digital Advertising Alliance

The Digital Advertising Alliance (DAA) is a self-regulatory organization for online behavorial advertising, or OBA. The DAA is made up of several large media and marketing associations, including the American…

Self-regulation in the Alcohol Industry

Consumer Basics

Self-regulation in the Alcohol Industry

The alcohol industry’s self-regulation efforts have historically focused on three main areas – drunk driving, underage drinking, and problem drinking – and have achieved what many observers say is a…

The Scoop on Social Media Influencer Disclosure Requirements

Consumer Basics

The Scoop on Social Media Influencer Disclosure Requirements

What kind of disclosure is necessary for social media influencer marketing?

Infomercials

Resources

Infomercials

What to know before you bite on that revolutionary infomercial product.

Rebates

Resources

Rebates

Rebates are often unredeemed.

Does Size Really Matter? A Primer on Slack-Filled Packaging

Consumer Basics

Does Size Really Matter? A Primer on Slack-Filled Packaging

What to know about the FDA’s rule on under-filled or slack-filled packaging.

Sales, Bargains, Discounts

Consumer Basics

Sales, Bargains, Discounts

Shoppers face fictitious pricing, perpetual sales and more when trying to decipher a true bargain in the aisle.

Truth is Not Always a Defense

Consumer Basics

Truth is Not Always a Defense

The truth is bigger than the sum of an ad’s parts.

Jewelers Vigilance Committee

Consumer Basics

Jewelers Vigilance Committee

The Jewelers Vigilance Commitee, which was formed in 1917, provides education and self-regulation to the jewelry industry.

Sweepstakes & Prizes

Consumer Basics

Sweepstakes & Prizes

Sweepstakes and lotteries may be scams in disguise.

The Subliminal Ad

Consumer Basics

The Subliminal Ad

Was that an ad that flashed by?

The Interactive Advertising Bureau

Consumer Basics

The Interactive Advertising Bureau

The Interactive Advertising Bureau (IAB) is an organization of online advertising businesses. Since its inception in 1996, the IAB has developed guidelines, standards, and best practices for the online advertising…

Entertainment Software Association

Consumer Basics

Entertainment Software Association

The Entertainment Software Association (ESA) is an association based in D.C. that is exclusively dedicated to serving video game companies. The group lobbies Congress and other legislative bodies extensively in…

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What to Know about Negative-Option Offers

U.S. Department of Justice

How Causewashing Deceives Consumers

Digital Advertising Alliance

Self-regulation in the Alcohol Industry

The Scoop on Social Media Influencer Disclosure Requirements

Infomercials

Rebates

Does Size Really Matter? A Primer on Slack-Filled Packaging

Sales, Bargains, Discounts

Truth is Not Always a Defense

Jewelers Vigilance Committee

Sweepstakes & Prizes

The Subliminal Ad

The Interactive Advertising Bureau

Entertainment Software Association