Doritos Dinamita Chile Limón Flavored Rolled Tortilla Chips Ad Alert Doritos Dinamita Chile Limón Flavored Rolled Tortilla Chips PepsiCo marketing team appears to botch translation.
Arm & Hammer Litter Pans Ad Alert Arm & Hammer Litter Pans When it comes to supporting ad claims, there’s no substitute for product testing.
AT&T’s Implied Reliability Claims for DirecTV, U-verse Internet Ad Alert AT&T’s Implied Reliability Claims for DirecTV, U-verse Internet AT&T says it’s not making a comparison to cable. NAD says differently.
Peter Popoff’s ‘Miracle Spring Water’ Ad Alert Peter Popoff’s ‘Miracle Spring Water’ After sending for the self-proclaimed prophet’s water, we’re still waiting for our financial miracle.
HonorSociety.org Ad Alert HonorSociety.org What’s the honor of being a member of this honor society? And what real benefits does it offer?
Neurolumen Ad Alert Neurolumen Brochure for medical device targeted military members with illegal claims to treat PTSD, among other diseases.
LG’s ‘Water Resistant’ Claims Ad Alert LG’s ‘Water Resistant’ Claims Smartphones marketed as “water resistant” are increasingly proving to be more resistant to warranties than water.
Voortman Bakery’s Windmill Cookies Ad Alert Voortman Bakery’s Windmill Cookies Puffery or justified disappointment? You tell us.
Is the Origin Story of GT’s Kombucha an Illegal Health Claim? Ad Alert Is the Origin Story of GT’s Kombucha an Illegal Health Claim? Oft-touted origin story implies that popular kombucha tea helps to cure cancer.
Walmart’s Great Value Mango-Pineapple Drink Mix Ad Alert Walmart’s Great Value Mango-Pineapple Drink Mix While it’s the one touted on the box, stevia isn’t the only sweetener in this drink mix.
Planet Fitness’ ‘No Commitment’ Claims Ad Alert Planet Fitness’ ‘No Commitment’ Claims This one may leave you sore.
Apollo Mental Clarity Ad Alert Apollo Mental Clarity What’s not so clear? How this “smart pill” works and won’t just end up maxing out your credit card.
Clarks Ad Alert Clarks Claims to offer “free shipping” on “every order” excludes Alaska shipments, and probably others.
Maingear Ad Alert Maingear “Significant imported content” means computers can’t be marketed as “Built in the USA.”
The Grand Cayman Marriott Beach(less) Resort? Ad Alert The Grand Cayman Marriott Beach(less) Resort? Hotel homepage paints a pretty picture of the oceanfront accessible to guests but not an accurate one.
Dr. Rawls’ ‘Lyme Story,’ Vital Plan Supplements Ad Alert Dr. Rawls’ ‘Lyme Story,’ Vital Plan Supplements Lyme disease is bad, but questionable treatment claims? Now that really bites.
Plug-In Profit Site Ad Alert Plug-In Profit Site A few reasons why you’re unlikely to become the next “internet millionaire.”
Dunkin’ Donuts Angus Steak and Egg Sandwich Ad Alert Dunkin’ Donuts Angus Steak and Egg Sandwich Class-action complaint is grilling Dunkin’ Donuts for allegedly selling patties instead of steak.
The Scoop on Goop, Gwyneth Paltrow’s Wellness Empire Ad Alert The Scoop on Goop, Gwyneth Paltrow’s Wellness Empire What you should know about the pseudoscience at the center of the brand.