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Five months ago, we sent for the self-proclaimed prophet's water. We're still waiting for our financial miracle.
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Editor’s Note: Updates have been posted at the end of this article.
If you’ve watched any television in the last, oh, 30-something years, you’ve probably glimpsed Peter Popoff on your screen. A popular televangelist in the 1980s, Popoff can now be seen in commercials touting his “miracle spring water.” In one recent ad, above, “real people with real needs” claim to have received checks totaling as much as $45,000 after sending for the water — without any indication of where the checks came from, which struck TINA.org reader Chuck S. as odd.
“These gifts are said to be miracles,” Chuck wrote to TINA.org. “How can someone receive a check as a miracle? Checks have to be drawn on an account belonging to someone.”
Yet Popoff seems to ignore this basic accounting truth.
“This faith tool (that is, the miracle spring water, which, according to GQ, is Poland Spring with a splash of holy water) will help you to see liberation from the bondage of debt,” Popoff says in the ad. “It’s free. I want to send it to you, no obligation. Call me now.”
We could have written this off as an obvious scam but given that Popoff has such a colorful past (he was one of the first to enter our Wall of Shame in 2012), we decided to take a closer look. We ordered the water in October 2018. Here’s what happened next.
Within a couple weeks, the water arrived in the mail, along with a long letter from Popoff in which he prophesied that “a sudden release of money … somewhere between $1,900 and $19,000” was headed our way. All we had to do was use the water as directed and one other small thing. “SEND EXACTLY $19.00,” Popoff wrote. “Because 1 is the number of the Father … and 9 is the number of NEW BIRTH.” Sure, why not? We sent the $19.
About a month later, we received a response from Popoff thanking us for the “seed-gift of $19.00,” which we were assured would soon bring us “a bountiful Harvest of Great Blessings.” Popoff said to let him know as soon as that happens. Well, it’s been more than five months since we initially sent for the miracle spring water and we’re still waiting for our check. In the meantime, we’ve accumulated many additional requests from Popoff for varying amounts of money (which may help to explain how he’s able to afford a multimillion-dollar home, according to GQ). Here are a few of the additional appeals for cash we’ve received from Popoff, each from a different letter:
Several of these letters came with objects Popoff said would help spark our financial miracle. They included a green prayer cloth (one of four color varieties, see below), which Popoff said to “saturate … with positive thoughts of money windfalls and opportunities,” and a wristband with several $1,000s printed on it that we were instructed to wear for exactly 8 minutes. Here’s a gallery of the items:
To date, Popoff has solicited more than $300 from us and still we have not received any miracle money. In fact, it appears that all the checks are designed to flow in Popoff’s direction.
As previously mentioned, Popoff has something of a checkered past. In the late 1980s he was exposed as a fraud on “The Tonight Show with Johnny Carson.” (Turned out, an earpiece through which his wife fed him information about audience members was instrumental in procuring the divine secrets he shared about them on stage.) But it didn’t take long for Popoff to bounce back, even after he was forced into bankruptcy. By the late 1990s the self-proclaimed prophet had risen from the ashes.
The ad above debuted in March 2016 and has aired more than 4,300 times at a cost of $6.3 million, according to ad-tracking firm iSpot.tv. Two of the channels on which the ad runs most frequently are BET and WE TV, a network whose programming is geared towards women.
TINA.org reached out to Popoff for comment. Check back for updates.
UPDATES
8/25/20: With the national unemployment rate over 10 percent, Peter Popoff has upped his initial money request, from $19 to $37. After ordering Popoff’s “miracle spring water” for a second time, TINA.org received a letter in the mail requesting $37 because “3 signifies the Father, the Son and the Holy Spirit… and 7 is God’s perfect number.” Previously, when Popoff asked for $19 (see above), it was because “1 is the number of the Father … and 9 is the number of NEW BIRTH.”
4/28/20: Peter Popoff still wants to send you his “miracle spring water,” only now, in the middle of a pandemic when many people could use a miracle, he doesn’t want you to drink it. At least that’s according to his website, which warns in red capital letters: “DO NOT INGEST THE MIRACLE SPRING WATER.” However, this message has not made its way to the people in Peter Popoff’s commercials, who continue to say things like, “I had called and asked for the miracle spring water and I drunk it. I end up getting a check for $7,000.” And: “Get the spring water, drink the spring water or whatever you need to do with it. It really works.” But does it? The website also says there is “nothing magical or mystical” about the MIRACLE spring water.
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