Flying Embers Hard Beverages

Allegations: Misleadingly fortifying alcoholic beverages with vitamin C, antioxidants, probiotics, and adaptogens and marketing that the beverages provide healthful benefits, in violation of federal regulations

SAM-e Dietary Supplements

Shining a Light on Sunscreen Labels

Sunscreen claims can be confusing. Here’s what you need to know.

BodyTech Supplements

Children’s Supplement Deceptively Marketed

Truthinadvertising.org warns company it will take action.

What’s Magic about this Ingredient in Energy Drinks?

Your browser does not support the video tag. Shocking news flash: the “energy” from energy drinks comes from caffeine, and not the other fluffy ingredients, such as the “B vitamins…

Archived Testimonials

AriZona Blueberry White Tea: ‘100% Natural White Tea’

Be wary of “natural” claims.

Monetizing Minors: Eric Befumo (aka Big Justice)

Brand partnerships worthy of a big “doom!”

Prevagen’s Fishy Memory Claims Under Fire by Federal Regulators

Five things you should know about the FTC, New York lawsuit against Prevagen.

Five Brand Names to Beware of this April Fools’ Day

Oh, the irony behind these five brand names.

By the Numbers: Federal Crackdown on Dietary Supplements

Regulators send united message about deceptively marketed supplements.

YumEarth Organics Pops

You may be very, very surprised to learn what’s missing in this company’s “very very cherry” pops.

Advertisers Made Us Think We Needed These Products

But do they really make us healthier?

TruHeight

Company marketing “height growth vitamins” makes some tall claims.

Tomo ‘Post-Alcohol Recovery’ Supplement

TINA.org breaks down the legal issues of marketing a “hangover supplement.”

Marketers that Get Coal in Their 2020 Holiday Stocking

Find out which companies (and people) are on TINA.org’s 2020 naughty list for deceptive marketing.

TINA.org Fact-Checks Joe Rogan’s Ads

Podcasting king has made some questionable product pitches in recent months.

Waffle, Flapjack, and Baking Mixes from Kodiak Cakes

V8 Splash