Ad or Not? Louise Thompson and Daniel Wellington Consumer News Ad or Not? Louise Thompson and Daniel Wellington The time for an influencer to disclose his or her material relationship with a brand is now.
Winter Olympics Stumble Out the Gate Re #Ad Disclosure Consumer News Winter Olympics Stumble Out the Gate Re #Ad Disclosure These brand-relationship disclosures are far from world-class.
Ad or Not? Luke Skywalker and His Cool Shades Consumer News Ad or Not? Luke Skywalker and His Cool Shades Luke Skywalker edges toward the dark side of influencer marketing in Instagram post.
DealDash’d: A Losing Bet for Consumers Consumer News DealDash’d: A Losing Bet for Consumers Investigation finds company is using deceptive marketing to lure consumers to an illegal gambling site.
Exposure without Disclosure: Cashing In with the Kardashians Consumer News Exposure without Disclosure: Cashing In with the Kardashians TINA.org takes famous family’s deceptive social media endorsements to the FTC.
Worst False Ad Court Actions 2015 Consumer News Worst False Ad Court Actions 2015 Where courts fell short in satisfying consumers who sued companies in false ads cases.
Can You Spot the Ad: Politico Consumer News Can You Spot the Ad: Politico Can you spot the bit of native advertising on the political news site?
Amazon’s House on Fire Consumer News Amazon’s House on Fire FTC sues Internet giant over in-app charges racked up by kids.
The Winners from the 2014 Cannes Lions Consumer News The Winners from the 2014 Cannes Lions The 2014 Cannes Lion Ad Award Winners, it’s like the Oscars of advertising.
Leading Nowhere: The Industry Within the MLM Industry Consumer News Leading Nowhere: The Industry Within the MLM Industry Ex-Herbalifer brings questionable lead generation tactics to Vemma.
Identity Theft Tops Consumer Complaints in 2013 Consumer News Identity Theft Tops Consumer Complaints in 2013 Consumers reported losses of more than $1.6 billion in fraud in 2013.
Nissan and its Ad Agency Settle FTC Deceptive Ad Charges Consumer News Nissan and its Ad Agency Settle FTC Deceptive Ad Charges Commercial for Frontier truck at issue.
How Green is that Fuel-Efficient Car? Consumer News How Green is that Fuel-Efficient Car? It’s all in the math and how you define some terms.
Disasters: Getting Help, Giving Help Consumer News Disasters: Getting Help, Giving Help Disasters, whether man-made or natural, can attract criminals who use such opportunities to make money and steal personal information.
Record Number of Consumers Report Fraud Consumer News Record Number of Consumers Report Fraud Identify theft again leads the way with the most filed complaints in 2012.
Do Not Call Registry: There’s an App for That! Consumer News Do Not Call Registry: There’s an App for That! PrivacyStar is an app created for Android and Blackberry smart phones that provides privacy features such as call-blocking, caller lookup/ID services and the like.
NADA Sues FTC Over Risk-Based Pricing Regulations and Gets… Nada! Consumer News NADA Sues FTC Over Risk-Based Pricing Regulations and Gets… Nada! The National Automobile Dealers Association (NADA) was not very happy when the FTC wanted to implement rules that would require car dealers to disclose credit score information to consumers when…
It’s Not Just a Phone, It’s a Medical Device Consumer News It’s Not Just a Phone, It’s a Medical Device Close to 15,000 people were duped into buying phone apps that were touted as curing acne. Using deceptive advertising, the marketers of two different apps were able to convince acne…
CATrends: Hidden Food Delivery Fees Consumer News CATrends: Hidden Food Delivery Fees Be wary of claims of free or low-cost delivery.