The Scoop on Goop, Gwyneth Paltrow’s Wellness Empire Ad Alert The Scoop on Goop, Gwyneth Paltrow’s Wellness Empire What you should know about the pseudoscience at the center of the brand.
ASPIRE Sport Drinks Ad Alert ASPIRE Sport Drinks NAD pursues action against sport drinks company, ASPIRE, for all natural claims.
Kettle ‘Air Fried’ Potato Chips Ad Alert Kettle ‘Air Fried’ Potato Chips Lawsuit alleges Kettle is cooking up something deceptive with its “air fried” claims.
Nature’s Fulvic Ad Alert Nature’s Fulvic Reality check: Just because something is found in nature doesn’t mean it’s good for you.
Dr. Hulda Clark Zappers Ad Alert Dr. Hulda Clark Zappers “Frequency generator zappers” claim to cure cancer but we have our doubts.
Ultra Pure Beta Glucan Ad Alert Ultra Pure Beta Glucan Immunity-boosting claims target those on the frontlines of the coronavirus pandemic.
Melanie Ann Layer, The Coach Program Ad Alert Melanie Ann Layer, The Coach Program Be wary of anyone who says there’s big money to be made as a life coach.
GhostBed’s Deceptive Made in USA Claims Ad Alert GhostBed’s Deceptive Made in USA Claims Labor Day campaign pitches a Chinese-made pillow as “proudly made in the USA.”
Are Mattress Claims Keeping You Up at Night? Ad Alert Are Mattress Claims Keeping You Up at Night? The NAD ruled that Tempur-pedic could no longer claim their mattresses “sleep cooler”.
Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims Ad Alert Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims Consumers should sweat these claims.
Starbucks’ Ethically Sourced Coffee and Tea Claims Ad Alert Starbucks’ Ethically Sourced Coffee and Tea Claims Lawsuit tells a different story about the treatment of workers on Starbucks’ source farms.
Roka’s Handbuilt in USA Claims Ad Alert Roka’s Handbuilt in USA Claims Eyewear company makes marketing changes following FTC inquiry.
HoldOn Trash Bags’ Environmental Claims Ad Alert HoldOn Trash Bags’ Environmental Claims Company walks back composting claim following TINA.org inquiry sparked by self-regulatory ad challenge.
Weighting Comforts Ad Alert Weighting Comforts Weighted blankets are now a thing. But where’s the science behind some of these products’ claims?
Emu Product Claims Questioned by FDA Ad Alert Emu Product Claims Questioned by FDA Emu Products and Management, Inc. claimed on its website that its products could treat health problems including acne, arthritis, and high cholesterol. According to a warning letter from the FDA,…
CalmOptics Ad Alert CalmOptics Don’t let the claims about these blue-light blocking glasses blind you to the facts.