MLM News Alert

TINA.org’s curated list of MLM info and news of note.

FTC Endorsement Guide Comments

TINA.org submitted a comment to the FTC regarding ways to strengthen and expand its Endorsement Guides.

Reality Check: TINA.org Calls on FTC to Address Virtual Influencers

Why the FTC should consider virtual influencers as it reviews its Endorsement Guides.

Molekule Air Purifier

Allergy and asthma testimonials persist in wake of inquiry by the National Advertising Division.

Magic Green Oil Drops CBD

Disease-treatment claims vanish in wake of FTC warning letter.

Ocanna CBD

Disease-treatment claims vanish in wake of FTC warning letter.

NuLife CBD

Disease-treatment claims vanish in wake of FTC warning letter.

Ad Watchdog TINA.org Reports “Kidfluencer” Ryan ToysReview to FTC

MADISON, CONN. September 4, 2019– An investigation by truthinadvertising.org (TINA.org) has found that popular “kidfluencer” YouTube channel, Ryan ToysReview, is deceiving millions of preschoolers, who, in their early stages of…

Ryan ToysReview Targets Preschoolers in Violation of FTC Law

Three things to know about TINA.org’s complaint against the popular — and profitable — YouTube channel.

Angie’s List Ratings and Rankings

Ad or Not? Luke Skywalker and His Cool Shades

Luke Skywalker edges toward the dark side of influencer marketing in Instagram post.

Kardashians Find New Ways to Skirt #Ad on Social Media

From ambiguous hashtags to delaying disclosure, the family continues to spurn federal endorsement guidelines.

What You Should Know about Nerium

Find out where the company is crossing the line when it comes to marketing claims.

FTC Reminder: Influencers Must Divulge Ads

Action comes after consumer groups alert agency to more than 100 posts by celebs.

NutriMost Settles with FTC over Extreme Weight-Loss Claims

The company’s signature pitch — lose 20 to 40 pounds in 40 days — lacked scientific support, the FTC alleged.

Influencer-in-Chief? Trump and ExxonMobil

Presidential shoutout to a cabinet member’s former employer raises questions.

Fit Tea

Diet tea cited by NAD for undisclosed sponsored Instagram posts and health claims.

Influencer-in-Chief? Trump, Twitter, and L.L. Bean

PEOTUS sets off questions about whether his tweet urging consumers to “Buy L.L. Bean” was an Ad or Not.

A Deluge of Doublespeak

Corporate doublespeak is as hard to decipher as the questionable claims in the ads themselves.

MyPillow Gets a $1 Million Wake-Up Call

California consumer protection officials reach agreement with company to put health claims to bed.