Search - Truth in Advertising

Whole Foods Grilled Over Its ‘No Antibiotics, Ever’ Beef Claim

Ad Alert

Whole Foods Grilled Over Its ‘No Antibiotics, Ever’ Beef Claim

Consumers also have a beef with claim that meat is “animal welfare certified.”

Greens and Whole Foods Supplements

Ad Alert

Greens and Whole Foods Supplements

ConsumerLab.com has published results of its quality tests of greens and whole foods powders and pills. Supplements marketed with these terms typically contain chlorophyll-containing leaves, sprouts, algae, vegetables and fruits, herbs,…

Quorn Foods Thai Wonder Grains

Ad Alert

Quorn Foods Thai Wonder Grains

Meat alternative brand takes its carbon footprint reduction claims a step too far.

Is the Origin Story of GT’s Kombucha an Illegal Health Claim?

Ad Alert

Is the Origin Story of GT’s Kombucha an Illegal Health Claim?

Oft-touted origin story implies that popular kombucha tea helps to cure cancer.

FDA to rawoils.com, rejuvenative.com: Lose the Drug Claims

Ad Alert

FDA to rawoils.com, rejuvenative.com: Lose the Drug Claims

Warning letter to Healthtime (aka Deer Garden Foods) outlines problems that run afoul of federal advertising law.

G Organic

Ad Alert

G Organic

No artificial flavors but be mindful of sugar in this new line of Gatorade organic drinks.

Bullysticks Organic

Ad Alert

Bullysticks Organic

Throw these pet treat claims to the dogs.

Never Eat This Carb – FixYourBloodSugar.com

Ad Alert

Never Eat This Carb – FixYourBloodSugar.com

We wanted to know what foods we were never supposed to eat. So we clicked.

Beyond Meat: Made without ‘Synthetically Produced Ingredients’?

Ad Alert

Beyond Meat: Made without ‘Synthetically Produced Ingredients’?

TINA.org investigates ingredients in company’s flagship product, the Beyond Burger.

YumEarth Organics Pops

Ad Alert

YumEarth Organics Pops

You may be very, very surprised to learn what’s missing in this company’s “very very cherry” pops.

Nutrish Dog Food

Ad Alert

Nutrish Dog Food

Rachael Ray’s dog food hits a rough patch.

Metagenics

Ad Alert

Metagenics

The FDA has sent a warning letter to health supplement company Metagenics for selling “medical foods” in violation of the Food, Drug, and Cosmetic Act. Metagenics sold several foods and…

Listerine Total Care Mouthwash

Ad Alert

Listerine Total Care Mouthwash

Be wary of claims to restore or rebuild tooth enamel as once it is lost, it is gone forever.

Noosa Yogurt’s ‘Farm to Fridge’ Claims

Ad Alert

Noosa Yogurt’s ‘Farm to Fridge’ Claims

As far as meaningless food marketing terms go, this one’s a real treasure.

Bumble Bee Tuna’s ‘Dolphin Safe’ Claims

Ad Alert

Bumble Bee Tuna’s ‘Dolphin Safe’ Claims

Lawsuit alleges company’s tuna fishing methods kill dolphins, despite a “dolphin safe” logo on the can.

Bumble Bee Tuna, the Non-GMO Project and Soy

Ad Alert

Bumble Bee Tuna, the Non-GMO Project and Soy

“Non-GMO”: Not to be confused with GMO-free.

Do Snickers Really Satisfy?

Ad Alert

Do Snickers Really Satisfy?

From the “well, duh” department: Snickers, a candy bar, advertises itself as a snack that satisfies hunger in a series of ads that claim “you’re not you when you’re hungry.”…

CareOne Anticavity Mouth Wash

Ad Alert

CareOne Anticavity Mouth Wash

CareOne Anticavity Mouthwash claims that it “restores enamel.” It is not possible to truly rebuild or restore tooth enamel, which, once lost, is lost forever. While it is not possible to regrow…

FDA Tells KIND Bars to Lose ‘Healthy’ Claims