These “Critics” Won’t Win Oscars for their Reviews

Some reviews come from questionable sources.

I’d Tap That

Bottled water is convenient, but is it worth the cost?

CCW Safe

This service offers legal protection should you shoot someone, but they don’t give all the details.

JT Splatmaster

Zombie Endorsements

Deceased actors brought back to star in advertisements.

The Ugly Truth about the Beauty Industry

Beauty may be in the eye of the beholder but that doesn’t stop American consumers from spending nearly $8 billion on cosmetics every year. Not included in this figure are…

Athlete Twitter Pages

Bryce Harper, 20-year-old outfielder for the Washington Nationals and the 2012 Rookie of the Year in the National League, has already starred in ads for car insurance and workout gear.…

Pyramid Scheme? The 7 Definitive Questions to Ask

Know the answers to these questions to be sure that MLM isn’t a pyramid scheme.

Olay Pro-X Advanced Cleansing System

The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better Business Bureaus. is advising Olay to discontinue claims that its Pro-X Advanced Cleansing…

Companies that Get Coal in their 2013 Stockings

Be careful, deceptive marketers — Santa was watching.

Philadelphia Flyers Full Season Ticket Package

Married but Lonely

We got this email advertisement offering us the chance to “Sleep with Married Women,” and “meet a cheating wife.” An ad is an ad, and we’re not here to judge…

The Super Bowl of Advertising

Where else are the ads?

From the ‘Is This an Ad?’ Corner: Team Tucker

Brett West’s brilliant move on his son’s behalf.

“The Truth’s Not Always Easy” Campaign

Why is TINA.org advertising?

Seven Signs that Vemma Distributors Fared Worse in 2013

At the end of 2012, Vemma Nutrition Company is a privately held multi-level marketing company that sells energy drinks, nutritional beverages and weight management products. Vemma, which calls itself an…

Who’s a Jerk?

Social networking site becomes subject of federal complaint.

Somebody’s Watching You

What you need to know about in-store tracking.

Skechers Settlement Leaves Few Real Cash Gains for Consumers

When the  FTC announced (with much fanfare) in May 2012 that it had reached a $40 million settlement with Skechers over the deceptive marketing of Skechers’ toning shoes, everyone ooed…

Is Vitaminwater Worse Than Soda? Lawsuit Outcome Questioned