When Natural is Really Just Mostly Natural
What’s 96-98% natural supposed to mean, anyway?
January 2021: Plaintiffs moved for preliminary approval of a proposed settlement agreement.
2020: A class-action lawsuit was filed against Yes To, Inc. for allegedly representing that Yes To Grapefruit Vitamin C Glow-Boosting Unicorn Paper Mask will remediate “dull & uneven skin” and “make your skin care fantasies come true, as it helps reveal a bright, glowing, naturally more even-looking complexion” without adequately disclosing that the face mask causes harmful side effects – including skin irritation, redness, burning, blistering, swelling, and pain – due to a defect. The complaint was originally filed in January and amended in May. (Whitfield et al v. Yes To, Inc., Case No. 20-cv-763, C.D. Cal.)
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