
Nature’s Bounty Fish Oil Supplements
Allegations: Falsely marketing that dietary supplements promote “heart health” and provide various heart health benefits without scientific evidence to support such claims
November 2015: This action was dismissed When a complaint is dismissed with prejudice, it cannot be refiled. because the parties reached a settlement. The terms of the settlement agreement are confidential.
June 2015: A class-action lawsuit was filed against Nature’s Bounty for allegedly misleadingly using You know when you buy a big bag of chips, and you’re all psyched for a feast, and then it turns out there are like, three chips in the bag? That bag is slack filled.ed packaging for Nature’s Bounty nutritional supplements – including Dual Spectrum Cranberry with Hibiscus, Red Krill Oil, and Q Sorb™ Co Q-10 Plus – in order to make consumers believe they are buying more product than they actually are. According to the plaintiffs, the size of the bottles makes consumers believe that the actual volume of the tablets or softgels inside the bottles is larger than it actually is. (Rodriguez et al v. Nature’s Bounty, Inc., Case No. 15-cv-4547, S. D. NY.)
For more information about other class-action lawsuits filed against Nature’s Bounty and TINA.org’s coverage of the company, click here.
For more information about other class-action lawsuits regarding the use of slack-filled packaging and TINA.org’s coverage of the issue, click here.
For more information about the marketing of supplements and TINA.org’s coverage of the topic, click here.
Allegations: Falsely marketing that dietary supplements promote “heart health” and provide various heart health benefits without scientific evidence to support such claims
Allegations: Falsely marketing that products contain fish oil and two omega-3 fatty acids that naturally occur in fish
Lawsuits accuse companies of using deceptive claims to reel in consumers.
Company to pay $600,000 for allegedly manipulating product pages.
The largest retailer in the world isn’t just turning a blind eye to the deceptive marketing of these products.