Nature’s Bounty Fish Oil
Allegations: Falsely marketing that products contain fish oil and two omega-3 fatty acids that naturally occur in fish
Nature’s Bounty Biotin Supplements
In March 2017, a class-action lawsuit was filed against NBTY, Inc. and Nature’s Bounty, Inc. for allegedly deceptively marketing biotin supplements as “Support[ing[ Healthy Hair, Skin, and Nails” when, in reality, the biotin supplements do not provide any benefits. According to the complaint, the supplements are “unneeded” and “superfluous” because the general population gets enough biotin (the sole active ingredient in the supplements) in their daily diets. (Alvarez et al v. NBTY, Inc. and Nature’s Bounty, Inc., Case No. 17-cv-567, S. D. CA.)
For more information about the marketing of supplements, click here.
Class-Action Tracker
Triple Strength Osteo Bi-Flex
In February 2019, a class-action lawsuit was filed against Rexall Sundown and Nature’s Bounty for allegedly falsely marketing that Triple Strength Osteo Bi-Flex Joint Health with Joint Shield™ (a dietary…
Nature’s Bounty and Solgar Biotin Supplements
In February 2018, a class-action lawsuit was filed against The Nature’s Bounty Co. for allegedly misleadingly marketing Nature’s Bounty and Solgar biotin supplements as supporting healthy hair, skin, and nails…
Nature’s Bounty’s Black Cohosh Dietary Supplement
October 2017: This action was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled., the reasons for which have not been disclosed. 2015: A class-action lawsuit…
Nature’s Bounty Ginkgo Biloba Supplements
March 2017: This case was dismissed for lack of subject matter jurisdiction. The dismissal was When a complaint is dismissed without prejudice, an amended version of the complaint can be…
Nature’s Bounty and Sundown Naturals Ginkgo Biloba Dietary Supplements
In June 2017, a class-action lawsuit was filed against NBTY, Inc., Nature’s Bounty, Inc., and Rexall Sundown, Inc. for allegedly deceptively labeling Nature’s Bounty Ginkgo Biloba and Sundown Naturals Ginkgo…
The Packaging of Nature’s Bounty Supplements
November 2015: This action was dismissed When a complaint is dismissed with prejudice, it cannot be refiled. because the parties reached a settlement. The terms of the settlement agreement are…
Nature’s Bounty Ginkgo Biloba
December 2014: The named plaintiff voluntarily dismissed this action. The reasons have not been disclosed. October 2014: A class-action lawsuit was filed against Nature’s Bounty Inc. (and transferred to federal…
Flush Free Niacin
June 2015: This action was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled.. The reasons have not been disclosed. March 2014: A class-action lawsuit was…
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How Amazon Promotes, Profits from Deceptively Marketed Brain Supplements
The largest retailer in the world isn’t just turning a blind eye to the deceptive marketing of these products.