
The Coca-Cola Company
TINA.org has reported on several Coca-Cola brands, one of which, Vitaminwater, was the subject of two TINA.org amicus curiae briefs filed in two separate federal courts. To read more about those actions, click here.

The Latest

Reality Check: TINA.org Calls on FTC to Address Virtual Influencers
Why the FTC should consider virtual influencers as it reviews its Endorsement Guides.

By The Numbers: Vanilla Flavor Class-Action Lawsuits
TINA.org is currently tracking 70 class actions challenging claims that a variety of foods and beverages are truly vanilla.

TINA.org’s Social Media Influencers Actions
A review of TINA.org’s work exposing deceptive marketing tactics by social media influencers.

Winter Olympics Stumble Out the Gate Re #Ad Disclosure
These brand-relationship disclosures are far from world-class.

BodyArmor
Sports drink company’s Haterade-fueled ad claims head to FTC for further review.

A Deluge of Doublespeak
Corporate doublespeak is as hard to decipher as the questionable claims in the ads themselves.

Ad or Not? Big Papi’s Final Walk-Off
Sweet family moment or promotion for Coke?

Ad or Not? James Corden and The Late Late Show
Lots of James Corden’s Late Late Show segments go viral but which are ads?

Ad or Not? Coke and Ms. Gomez
This most-liked Instagram post of all time finally fesses up to what it really is.

Five Brand Names to Beware of this April Fools’ Day
Oh, the irony behind these five brand names.
Class-Action Tracker

Sprite and Fanta
Allegations: Falsely marketing that products contain “100% Natural Flavors”

Powerade Mountain Berry Blast
Allegations: Misleadingly marketing products as providing “50% more electrolytes* vs the leading sports drink”

Simply Tropical Juices
Allegations: Falsely marketing juices as “All Natural” when they contain synthetic chemicals that are harmful to people and the environment

Powerade
Allegations: Misleadingly marketing that products contain “50% more electrolytes* vs the leading sports drink”

Minute Maid Fruit Punch
Allegations: Falsely marketing that products contain no preservatives

Topo Chico Margarita Hard Seltzers
Allegations: Falsely marketing products as margaritas when they don’t contain tequila and are actually beer

Minute Maid Juice Boxes
Allegations: Misleadingly marketing juices as healthy when scientific evidence shows consuming fruit juices increases the risk of diseases

Minute Maid Beverages
Allegations: Falsely marketing products as healthy

Recyclability Claims on Dasani, Poland Spring and Other Bottled Waters
Allegations: False “100% Recyclable” claims

Topo Chico Margarita Hard Seltzer
Allegations: Misleadingly marketing drinks as margaritas when they don’t contain tequila

Fanta Piña Colada Soda
Allegations: Falsely marketing the flavoring ingredients in beverages

Minute Maid Apple Juice
Allegations: Marketing products using the phrase “with vitamin C” on the front label without adequately disclosing that they contain a chemically modified form of vitamin C that acts as a…

Fanta Piña Colada
Allegations: Misleadingly marketing drinks as containing “100% Natural Flavors”

Fresca Sparkling Black Cherry Citrus and Grapefruit Citrus Sparkling Soda Waters
Allegations: Misleadingly marketing products as “Sparkling Soda Water” and the flavoring ingredients in them

Simply Orange Juice
Allegations: Falsely marketing Simply Orange

Fairlife Milk
Allegations: Misleadingly marketing that milk comes from cows that are treated humanely

Fanta Dragon Fruit Soda
Allegations: False natural claims

Fanta Berry-Flavored Drinks
Allegations: False natural claims

BodyArmor SuperDrink
Allegations: Misleadingly marketing drinks as healthy and providing superior hydration

Gold Peak Slightly Sweet Teas
Allegations: Misleadingly marketing teas as low in sugar when they are actually high in sugar

Core Power Elite Vanilla High Protein Milk Shake

Orange Vanilla Coca-Cola Sodas

Core Power Vanilla Milk Shake

Vanilla Coke

Fairlife Milk Products

Honest Organic Peach Tea

Seagram’s Ginger Ale

Bottles of Gold Peak Tea

Coca Cola Freestyle Souvenir Cup at Universal Parks

Hansen’s Natural Sodas

Diet Coke’s Marketing

Diet Coke

Minute Maid Pomegranate Blueberry 100% Fruit Juice

Coca-Cola’s Sugar-Sweetened Beverages

Gold Peak Tea Products

Coca-Cola’s Soft Drink Labels

Minute Maid Enhanced Pomegranate Blueberry Juice

Odwalla Energy Bars and Beverages

Marketing of Vitaminwater
