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Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.

Lullaby Hammock

Ad Alert

Lullaby Hammock

Marketer of baby hammock claims its product reduces the risk of SIDS but lacks the evidence to prove it.

RentACoop

Ad Alert

RentACoop

What’s more American than agriculture? In this case, outsourced materials.

What Wood You Do?

Ad Alert

What Wood You Do?

If you prefer real wood over the manmade stuff, it’s important that you know how to tell the difference.

Williams-Sonoma

Ad Alert

Williams-Sonoma

Retailer retrains personnel in response to FTC inquiry into its “Crafted in America” claims.

Neutral Posture

Ad Alert

Neutral Posture

It is poor form to market products as “Made in USA” that aren’t “all or virtually all” made here.


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