Former FTC Economist Calls for Federal Pyramid Scheme Rule Blog Former FTC Economist Calls for Federal Pyramid Scheme Rule FTC case-by-case prosecution of pyramid schemes not enough to deter them.
Not Very Presidential, Guys Blog Not Very Presidential, Guys Allegations of misleading advertising and questionable products follow four GOP candidates into tonight’s debate.
Multi-level Marketing: The Long and Short of It Blog Multi-level Marketing: The Long and Short of It The financial appeal of multi-level marketing companies attracts investors and swindlers alike.
Whose Settlement is Better For You: Vitaminwater or Red Bull? Blog Whose Settlement is Better For You: Vitaminwater or Red Bull? Vitaminwater and Red Bull were both sued for falsely marketing their beverages as providing specific health/functional benefits.
It’s Grammy Time: Who’s Belting out Name Brands? Blog It’s Grammy Time: Who’s Belting out Name Brands? How many ads are hiding in popular songs?
What Every Parent Needs to Know About Willagirl Blog What Every Parent Needs to Know About Willagirl The bottom line of selling this line of cosmetics is not as attractive as it appears.
Vemma Involved in Silencing One of Its Harshest Critics Blog Vemma Involved in Silencing One of Its Harshest Critics YPR Pariah, a former Vemma affiliate turned anti-Vemma blogger, who wrote under the pseudonym The Revanchist, had a clear message to share on his popular blog site – he didn’t…
Who Likes What on Facebook? Blog Who Likes What on Facebook? Have you ever spotted a suspect “like” on your Facebook profile?
The Prize Is (Not) Right Blog The Prize Is (Not) Right Auto dealership prize is not all it’s cracked up to be.
Do You Know what Big Data Knows about You? Blog Do You Know what Big Data Knows about You? FTC report highlights lack of transparency in data tracking.
Six Vintage Eco-Clueless Ads Blog Six Vintage Eco-Clueless Ads In honor of Earth Day, check out these vintage commercials to see how advertising has gone from blissful ignorance to calculated The practice of making something sound better for the…
Are the Oscars Just a Test of Commercial Success? Blog Are the Oscars Just a Test of Commercial Success? The expanded “Best Picture”
From the ‘Is This an Ad?’ Corner: Team Tucker Blog From the ‘Is This an Ad?’ Corner: Team Tucker Brett West’s brilliant move on his son’s behalf.
Best Buy: Buy It Now with Confidence (and Questions) Blog Best Buy: Buy It Now with Confidence (and Questions) The fine print of Price Match Guarantees.
Dear Mikaela Shiffrin Blog Dear Mikaela Shiffrin Dear Mikaela, I am a fan. I am a huge fan, as a lifelong skier, a former racer, and a current race coach. The success you achieved last year, rising…
We Sold a $5,000 Winner! Blog We Sold a $5,000 Winner! Someone won $5,000 with a card from this very store!? It seems logical (in a really flawed, not-actually-logical-at-all kind of way) that because this store had one $5,000 winner, your…
Warning: Objects in Mirror Are Later Than They Appear Blog Warning: Objects in Mirror Are Later Than They Appear If I ordered the book on a Friday with one-day shipping, what day would you expect it to arrive?
The Real Cost of Getting a New Mets Cap Blog The Real Cost of Getting a New Mets Cap What happens when a giveaway cap costs more than just a ticket?