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What You Should Know about the FTC’s Action against Vemma

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What You Should Know about the FTC’s Action against Vemma

Having combed through the 200-plus pages that the FTC filed against Vemma Nutrition Company, Vemma International Holdings, Inc., Benson K. (B.K.) Boreyko, Tom Alkazin and his wife Bethany (defendants) in…

Oh, Verizon

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Oh, Verizon

Navigating the minefield of wireless customer service.

Designer Exclusions Apply

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Designer Exclusions Apply

Hoping to score fabulous designer goods at Saks Fifth Avenue’s “Friends & Family” sale this week? The website prominently displays the discount—25% off. But don’t forget to read the fine…

Is it Art or Advertising?

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Is it Art or Advertising?

In today’s world it is getting tougher all the time to distinguish between marketing materials and art or entertainment.

Toying with Gender Marketing

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Toying with Gender Marketing

Not all girls like to play with dolls. What’s a race car girl to do when her favorite toys are marketed towards boys?

Weekly Legal Roundup

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Weekly Legal Roundup

Diamonds, energy supplements and cholesterol reducing drugs made legal headlines in the I-think-you’re-lying-to-me category during the week of February 11, 2013. Two new false advertising actions were filed: It’s a…

A Lullaby of Deception

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A Lullaby of Deception

For Mike Huckabee’s next trick, a supplement that is ‘clinically proven’ to help users fall asleep, stay asleep and wake up refreshed.

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