How Green is that Fuel-Efficient Car? Consumer News How Green is that Fuel-Efficient Car? It’s all in the math and how you define some terms.
Making Sense of Hedge-Fund Marketing Consumer News Making Sense of Hedge-Fund Marketing Hedge Funds can advertise now, but look before you leap.
Pyramid Scheme? The 7 Definitive Questions to Ask Consumer News Pyramid Scheme? The 7 Definitive Questions to Ask Know the answers to these questions to be sure that MLM isn’t a pyramid scheme.
Who Got Trumped? Consumer News Who Got Trumped? New York State Attorney General sues Trump University for making misleading claims.
Ads Hopscotching across Platforms Consumer News Ads Hopscotching across Platforms Consumers are gaining control over TV ads, but more are popping up in social media.
FDA Heeds Our Concerns and Bans DMAA Products Consumer News FDA Heeds Our Concerns and Bans DMAA Products Agency prohibits products with DMAA from entering market.
Abortion Ad Law Facing First Amendment Challenge Consumer News Abortion Ad Law Facing First Amendment Challenge July 2013 Update: The Fourth Circuit has overturned the District Court’s permanent injunction against the City of Baltimore’s truth in advertising ordinance.
Kevin Trudeau in Court on Contempt Charges Consumer News Kevin Trudeau in Court on Contempt Charges FTC repeat offender facing jail time.
Can’t Keep a Bad Ad Man Down Consumer News Can’t Keep a Bad Ad Man Down Why can’t the FTC put some hucksters out of business for good?
Getting Closer to Defining Natural Consumer News Getting Closer to Defining Natural The USDA National Organic Program releases draft guidance on the term “natural.”
Online Privacy Protection for Kids Strengthened Consumer News Online Privacy Protection for Kids Strengthened FTC strengthens children’s online privacy protections to keep up with changing technology.
Are Italy’s Virgins Deceiving Us? Consumer News Are Italy’s Virgins Deceiving Us? U.S olive oil producers claim foreign competitors are engaged in deceptive marketing tactics and mislabeling their products.
Good Ways to Avoid Bad Apps Consumer News Good Ways to Avoid Bad Apps That app you must have may not be what you think.
Modeling Opportunity May Just Take Your Dough Consumer News Modeling Opportunity May Just Take Your Dough There’s nothing like a stranger telling you that you should be a model to boost your self-esteem. And there’s nothing like falling for a trap and losing your hard-earned money…
The Lure of the Before and After Consumer News The Lure of the Before and After The ubiquitous before and after shot is a staple of the industry, where even minor weight loss is exaggerated in the way that the photographs are presented. The before shots…
Mascara: Jeepers Creepers, Where’d Ya Get Those Peepers? Consumer News Mascara: Jeepers Creepers, Where’d Ya Get Those Peepers? If you go by mascara ads that you see in magazines and on TV, modern mascara technology has evolved to the point of growing small hairy caterpillars on top of…
Pharmaceuticals Top the Spam List Consumer News Pharmaceuticals Top the Spam List Spam levels have dropped to a 3-year record low, reports security firm, Symantec, in their November 2011 Intelligence Report. But before you start jumping up and down with excitement, keep…
Deceptive Ad Trends to Be Wary of in 2022 Consumer News Deceptive Ad Trends to Be Wary of in 2022 The metaverse is here.
HelloFraud: TINA.org Files Complaint against Meal Kit Giant Consumer News HelloFraud: TINA.org Files Complaint against Meal Kit Giant False promises of “free meals” lead consumers to never-ending subscriptions.