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The Natural Effect

Consumer News

The Natural Effect

Advertisers use the word “natural” on labels to attract consumers–whether it means anything or not.

RxSugar

Class Action

RxSugar

Allegations: Falsely advertising the nutrient content and health benefits of products

Tampax Pure Cotton

Class Action

Tampax Pure Cotton

Allegations: Misleadingly marketing products as “100% organic cotton” and being “the best of science & nature”

Nike’s Sustainability Collection

Class Action

Nike’s Sustainability Collection

Allegations: Falsely marketing products as made with recycled, organic, and sustainable materials that reduce waste and the company’s carbon footprint and support a “Move To Zero” carbon and waste

No VOC Claims

Ad Alert

No VOC Claims

Three mattress companies have settled with the FTC over claims that their mattresses do not contain volatile organic compounds, or VOCs. VOCs are emitted gases that may be harmful to…

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