Search - Truth in Advertising

Ads Hopscotching across Platforms

Consumer News

Ads Hopscotching across Platforms

Consumers are gaining control over TV ads, but more are popping up in social media.

Google Pays AdBlock Plus to Have Ads Whitelisted

Consumer News

Google Pays AdBlock Plus to Have Ads Whitelisted

Is the point of AdBlock Plus to block annoying ads, or to curate them?

Skechers Refund Checks in the Mail

Consumer News

Skechers Refund Checks in the Mail

The FTC is mailing out refunds to consumers who bought and filed valid claims on Skechers toning shoes.

TINA.org Renews Effort on Deceptively Marketed Supplement

Consumer News

TINA.org Renews Effort on Deceptively Marketed Supplement

European agency rules that marketing of formula is misleading.

Truth in Cat-vertising

Consumer News

Truth in Cat-vertising

Why are there so many cats in ads now, anyway?

Can’t Keep a Bad Ad Man Down

Consumer News

Can’t Keep a Bad Ad Man Down

Why can’t the FTC put some hucksters out of business for good?

ASA Upholds Audi Mileage Complaint

Consumer News

ASA Upholds Audi Mileage Complaint

The ASA ruled that Volkswagen overstated mileage claims on the Audi A3 TDI.

Pink Ribbon Doesn’t Always Indicate A Healthy Buy

Consumer News

Pink Ribbon Doesn’t Always Indicate A Healthy Buy

Should breast cancer foundations accept cash from companies selling these products?

Great Britain Slims Diet Claims

Consumer News

Great Britain Slims Diet Claims

Here’s the skinny on what diet ads can no longer say in the UK.

Where’s the Fruit?

Consumer News

Where’s the Fruit?

It is not entirely unreasonable to expect “Blueberry Pomegranate” cereal to contain blueberries and pomegranate, fruits high in antioxidants that are all the rage now. But don’t tell that to…

Skechers Settlement Leaves Few Real Cash Gains for Consumers

Consumer News

Skechers Settlement Leaves Few Real Cash Gains for Consumers

When the FTC announced (with much fanfare) in May 2012 that it had reached a $40 million settlement with Skechers over the deceptive marketing of Skechers’ toning shoes, everyone ooed…

Best Bets for Buying a Car or Truck

Consumer News

Best Bets for Buying a Car or Truck

Over $10 billion a year is spent on advertising cars and trucks, which results in an endless stream of television, Internet, and print ads promoting the almighty auto. Some of…

Ameriquest: Success or Scam?

Consumer News

Ameriquest: Success or Scam?

An American Success Story Between 1990 and 2008, Spectacularly-successful financial services company whose business model was based on selling mortgages to families that couldn’t afford them, then selling those worthless…

How to Check Your Credit Report Truly for Free

Consumer News

How to Check Your Credit Report Truly for Free

In this age of identity theft and business scams, it is important to check your credit reports regularly. The The legal basis for every American’s right to review their credit…

It All Starts with a Good Foundation

Consumer News

It All Starts with a Good Foundation

Socrates said that “beauty is a short-lived tyranny,” but cosmetic companies will have you believing otherwise. The vast majority of ads for foundation feature celebrities and models, regardless of age,…

UPDATE: doTerra Distributors Ordered to Pay $15K Each Over COVID Claims