Engagement Marketing Consumer Basics Engagement Marketing How companies get us to engage and form a relationship with the brand or product they are selling.
Online Porn Can Give You a Virus Consumer News Online Porn Can Give You a Virus Thank God for porn! No, really – did you know that many of the Internet’s innovative advances have been pioneered or substantially boosted by the $1 billion adult entertainment industry? …
It’s Not Just a Phone, It’s a Medical Device Consumer News It’s Not Just a Phone, It’s a Medical Device Close to 15,000 people were duped into buying phone apps that were touted as curing acne. Using deceptive advertising, the marketers of two different apps were able to convince acne…
Product Placement Consumer Basics Product Placement Products that pop up in movies and television shows are often there for specific advertising reasons.
Regulators Go after Fake Reviews Consumer News Regulators Go after Fake Reviews After a yearlong investigation, New York regulators are announcing a crackdown on misleading online reviews.
TINA’s Take: How FIFA’s Online Version Exploits Consumers Consumer News TINA’s Take: How FIFA’s Online Version Exploits Consumers Gimme the loot (boxes).
Ad or Not? Minions Invade Adopt Me! on Roblox Consumer News Ad or Not? Minions Invade Adopt Me! on Roblox Is the most played game on Roblox raising more than pets?
Tom Brady and Other Celebrity Endorsers Face Lawsuits over FTX Ads Ad Alert Tom Brady and Other Celebrity Endorsers Face Lawsuits over FTX Ads Complaints allege violations of state securities laws.
Have Celebs Learned Their Lesson from the FTX Debacle? Media Coverage Have Celebs Learned Their Lesson from the FTX Debacle? Brian Contreras, Los Angeles Times
CATrends: Celebrities Deceptively Promoting Cryptoassets Consumer News CATrends: Celebrities Deceptively Promoting Cryptoassets A-listers face lawsuits over promotions of risky and unregulated investments.
Dude, where’s my bitcoin? Crypto sits out the Super Bowl after a miserable year Media Coverage Dude, where’s my bitcoin? Crypto sits out the Super Bowl after a miserable year Brian Contreras, Los Angeles Times
Bets on Caesars Sportsbook Class Action Bets on Caesars Sportsbook Allegations: Falsely marketing consumers’ first bets as “free” and “risk-free” up to a specified dollar amount
MoviePass: ‘Get a Month Free’ Ad Alert MoviePass: ‘Get a Month Free’ The movie ticket subscription service is back. Unfortunately, so too are the deceptive ads.
UNATION Jacksonville (aka @stufftodoinjacksonville) Ad Alert UNATION Jacksonville (aka @stufftodoinjacksonville) For-profit marketing firm masquerades as a “community organization” on Instagram.
What Happens When Human Marketers Are Replaced, But Human Viewers Are Not Blog What Happens When Human Marketers Are Replaced, But Human Viewers Are Not And why the problem is even worse when those human viewers are kids.
Movie Tickets on amctheatres.com Class Action Movie Tickets on amctheatres.com Allegations: Failing to include the “convenience fee” in advertised ticket prices
CATrends: Junk Fees Added to Ticket Prices Consumer News CATrends: Junk Fees Added to Ticket Prices Lawsuits allege online ticket sellers violate New York state law.
Tickets to Splish Splash Water Park Class Action Tickets to Splish Splash Water Park Allegations: Failing to include a $4 “processing fee” in advertised prices
Smart Drops, ‘Nature’s Liquid Adderall’ Ad Alert Smart Drops, ‘Nature’s Liquid Adderall’ Bogus report leads to unapproved health claims.