FTC Complaint Filed Against Maker of Memory Supplement

 Ad Watchdog Issues Warning to Consumers MADISON, CONN. September 21, 2015 — With an aging baby-boomer population and an estimated 10 million Americans predicted to develop some form of brain…

TINA.org to FTC: Prevagen is Making Unsupported Memory Claims

Investigation finds no competent evidence to support memory improvement claims and FTC files a lawsuit.

Geniux

A supplement that can actually make you smarter? Think again.

FTC: 15 Skin Care Companies Offering ‘Bogus’ Free Trials

Agency obtains restraining order against skin care marketers who it alleges repeatedly charged consumers.

Oh, Christmas Tree: Pricing Mix-up Burns Consumer

“I needed to spend that money on hams, not false advertising,” says frustrated consumer.

Amber Teething Necklaces more Harm than Good?

Are the advertised benefits worth the potential safety hazards to your teething baby? Probably not.

Vemma Deemed Pyramid Scheme in Italy

TINA.org finds U.S. reforms fall short.

Vemma Declared Pyramid Scheme by Italy’s Competition and Markets Authority

Ad Watchdog TINA.org Says Vemma’s U.S. Reforms Fall Short MADISON, Conn., April 24, 2014 — An analysis by advertising watchdog truthinadvertising.org (TINA.org) has determined that Vemma Nutrition Company’s new compensation plan is…

Activia “Dare to Feel Good”

Ten Reasons Why Trudeau Should Serve More Than 10 Years

Infomercial king sentenced to 10 years in jail.

Avoid Cyber Monday Scams

How to safely take advantage of online deals.

E.K. Ekcessories

When “Made in the U.S.A.” isn’t.

Lawmakers Push for “Do-Not-Track”

Marketers are watching you, but can you get them to stop?

Can you trust an online review?

In the fall of 2010, Todd Rutherford launched GettingBookReviews.com, a marketing service for self-published authors that provided book reviews for cash. Soon, he was making $28,000 a month writing reviews,…

Engagement Marketing

How companies get us to engage and form a relationship with the brand or product they are selling.

How LuLaRoe Made Its Founders Rich While So Many Others Went Bankrupt

Megan Carpentier, Oxygen

Black Friday 2017: 5 sneaky signs a deal isn’t actually worth it

Gina Ragusa, Mic

The Higg Index

Sustainability ratings tool comes under fire.

Dial Complete ‘Fragrance Free’ Hand Wash

How can a “fragrance free” product contain fragrance?

Frigidaire’s ‘Auto Sizing Pan Detection’

Consumers take issue with one of the touted benefits of company’s induction appliances.