Here’s How the Vemma Case Ends Blog Here’s How the Vemma Case Ends Vemma unlikely to pursue long-drawn out court battle.
Former FTC Economist’s Response & Thoughts on Vemma Blog Former FTC Economist’s Response & Thoughts on Vemma Getting to the bottom of affiliate vs. customer.
Not Very Presidential, Guys Blog Not Very Presidential, Guys Allegations of misleading advertising and questionable products follow four GOP candidates into tonight’s debate.
5 Reasons Herbalife’s Survey Won’t Save It from Prosecution Blog 5 Reasons Herbalife’s Survey Won’t Save It from Prosecution Deconstructing Herbalife’s defense that a survey found most people join for discounts.
TINA.org to Vemma: Take Down Questionable Health Claims Blog TINA.org to Vemma: Take Down Questionable Health Claims TINA.org campaigns for #vemmatruth by outing sites making unsubstantiated health claims.
It’s Grammy Time: Who’s Belting out Name Brands? Blog It’s Grammy Time: Who’s Belting out Name Brands? How many ads are hiding in popular songs?
L’Oréal’s True Beauty Secret Blog L’Oréal’s True Beauty Secret Why TINA.org objects to the FTC’s proposed settlement with L’Oréal over deceptive advertising charges.
Do You Know what Big Data Knows about You? Blog Do You Know what Big Data Knows about You? FTC report highlights lack of transparency in data tracking.
“The Truth’s Not Always Easy” Campaign Blog “The Truth’s Not Always Easy” Campaign Why is TINA.org advertising?
What’s Trending in Misleading Ads in 2014? Blog What’s Trending in Misleading Ads in 2014? We’re on it!
Warning: Objects in Mirror Are Later Than They Appear Blog Warning: Objects in Mirror Are Later Than They Appear If I ordered the book on a Friday with one-day shipping, what day would you expect it to arrive?
Popeye Says Eat Your Spinach Blog Popeye Says Eat Your Spinach Something amazing happened at our dinner table. My daughter got into a fight with her brother (that’s not the amazing part) about who could eat the last of the –…
Are All Alcohol Ads Misleading? Blog Are All Alcohol Ads Misleading? I was surprised when I learned that there are no specific rules or regulations governing alcohol advertising on television. While tobacco products are prohibited from advertising on TV altogether, it’s…
The Real Cost of Getting a New Mets Cap Blog The Real Cost of Getting a New Mets Cap What happens when a giveaway cap costs more than just a ticket?
Baseball everywhere, unless you live in Iowa Blog Baseball everywhere, unless you live in Iowa Sometimes you just can’t watch the Mets in Roswell, New Mexico.
Toying with Gender Marketing Blog Toying with Gender Marketing Not all girls like to play with dolls. What’s a race car girl to do when her favorite toys are marketed towards boys?
Week in Review Blog Week in Review Oil, heating pads, rugs, razors, and drinks – no, this isn’t about preparing for a romantic interlude, but rather the products featured in the I-think-you’re-lying-to-me category during the week of…
Should Best Lip-Sync Be a New Grammy Category? Blog Should Best Lip-Sync Be a New Grammy Category? There are understandable reasons for lip-syncing—sound quality, predictability, choreography—but in the end, lip-syncing is a kind of lie.
Big Mickey is Watching You Blog Big Mickey is Watching You MyMagic+ at Disney may mean shorter lines but more direct marketing to guests.