Dossier+ Memberships Ad Alert Dossier+ Memberships Perfume maker’s subscription disclosures don’t pass the smell test.
Crest ‘Recycle Ready’ Toothpaste Tubes Ad Alert Crest ‘Recycle Ready’ Toothpaste Tubes The bottom line? Toothpaste tubes aren’t generally getting recycled.
Tori Belle Cosmetics Ad Alert Tori Belle Cosmetics Beauty MLM’s outsized earnings claims face increasing scrutiny.
Secret ‘Aluminum Free’ Deodorant Ad Alert Secret ‘Aluminum Free’ Deodorant Why is Secret making a big deal out of something that is true of all deodorants?
Divi Scalp Serum Ad Alert Divi Scalp Serum Divi isn’t the only company that advertises its products can grow hair and prevent hair loss, in violation of the law.
Secret Clinical 72 HR Clear Gel Ad Alert Secret Clinical 72 HR Clear Gel Excess product packaging collides with commitments to sustainability.
Vunella Naturals’ Mother’s Day Sale Ad Alert Vunella Naturals’ Mother’s Day Sale This isn’t the mother of a deal it might appear to be.
Princeton Consumer Research Ad Alert Princeton Consumer Research The bottom line? PCR works with companies to arrive at their desired results.
Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims Ad Alert Lume Deodorant’s ‘Aluminum-Free,’ ‘Clinically Proven’ Odor Control Claims Consumers should sweat these claims.
‘Clean at Sephora’ Label Ad Alert ‘Clean at Sephora’ Label Lawsuit alleges cosmetics marketed as ‘clean’ contain dirty ingredients.
Dial Complete ‘Fragrance Free’ Hand Wash Ad Alert Dial Complete ‘Fragrance Free’ Hand Wash How can a “fragrance free” product contain fragrance?
SKKN by Kim’s Sustainability Claims Ad Alert SKKN by Kim’s Sustainability Claims Consumers accuse Kim Kardashian of greenwashing.
Ulta Beauty Ad Alert Ulta Beauty Sometimes not even the “pretty fine print” has the answers consumers are looking for.
Diamond Beauty Teeth Whitening Kit Ad Alert Diamond Beauty Teeth Whitening Kit There is no such thing as an ‘FDA approved’ teeth whitening kit.
Safe & Healthy Disinfecting UV Light Ad Alert Safe & Healthy Disinfecting UV Light When it comes to UV devices and COVID-19, there is no magic wand.
Dove Men ‘Plant-Based Care’ Ad Alert Dove Men ‘Plant-Based Care’ Spoiler: It’s not so much the overall care that is plant-based but rather specific moisturizing ingredients.
Theraworx Relief Ad Alert Theraworx Relief Pharmacist testimonials at the center of advertising inquiry head to the FTC for further review.