Tom’s of Maine Toothpastes

Tom’s Activated Charcoal Toothpastes

Class Action

Tom’s Activated Charcoal Toothpastes

Allegations: Misleadingly marketing products as safe and gentle whitening toothpastes when charcoal is abrasive to enamel and gums

Colgate and Tom’s of Maine Toothpastes

Class Action

Colgate and Tom’s of Maine Toothpastes

Allegations: Falsely advertising toothpaste tubes as recyclable

Tom’s Wicked Fresh! Mouthwash

Class Action

Tom’s Wicked Fresh! Mouthwash

Allegations: False natural claims

Tom’s of Maine Fluoride-Free Antiplaque & Whitening Toothpaste

Class Action

Tom’s of Maine Fluoride-Free Antiplaque & Whitening Toothpaste

Allegations: Falsely marketing toothpaste as “antiplaque” when none of the ingredients reduce, prevent or remove plaque

Tom’s of Maine Toothpastes and Deodorants

Class Action

Tom’s of Maine Toothpastes and Deodorants

Allegations: False natural claims

Tom’s of Maine Deodorants

Class Action

Tom’s of Maine Deodorants

Allegations: Deceptively using slack-filled containers

Tom’s Toothpastes

Class Action

Tom’s Toothpastes

In June 2020, a class-action lawsuit was filed against Tom’s of Maine for allegedly falsely marketing Tom’s Toothpaste as natural when, according to plaintiffs, the toothpaste contains chemically processed ingredients.…

Various Tom’s of Maine Products

Class Action

Various Tom’s of Maine Products

October 2017: This case was voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled., the reasons for which have not been…

Tom’s of Maine Toothpaste

Class Action

Tom’s of Maine Toothpaste

May 2015: This action was voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled., the reasons for which have not been…

Tom’s Toothpaste

Class Action

Tom’s Toothpaste

April 2016: The appeal was voluntarily dismissed, the reasons for which have not been disclosed. March 2016: A federal judge granted final approval of a settlement of this lawsuit. According…

Tom’s of Maine Natural Claims

Class Action

Tom’s of Maine Natural Claims

In October 2016, a class-action lawsuit was filed against Colgate-Palmolive and Tom’s of Maine for allegedly falsely marketing Tom’s of Maine products as “natural” when they actually have synthetic and…

Tom’s Toothpaste Products

Class Action

Tom’s Toothpaste Products

March 2016: A federal judge granted final approval of a settlement in another false advertising class-action lawsuit against Tom’s of Maine that will also resolve the claims in this lawsuit.…