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Multi-Level Marketing v. Pyramid Schemes

Consumer News

Multi-Level Marketing v. Pyramid Schemes

Multi-level marketing (Multilevel Marketing – a way of distributing products or services in which the distributors earn income from their own retail sales and from retail sales made by their…

Modeling Opportunity May Just Take Your Dough

Consumer News

Modeling Opportunity May Just Take Your Dough

There’s nothing like a stranger telling you that you should be a model to boost your self-esteem.  And there’s nothing like falling for a trap and losing your hard-earned money…

Green or Shady: Eco Friendly Scams

Consumer News

Green or Shady: Eco Friendly Scams

We’ve all seen and heard the terms “green,” “eco-friendly,” “natural,” “environmentally safe,” and “ozone friendly” in ads or on product labels.  Marketers across the globe have used these terms to…

The Lure of the Before and After

Consumer News

The Lure of the Before and After

The ubiquitous before and after shot is a staple of the industry, where even minor weight loss is exaggerated in the way that the photographs are presented.  The before shots…

Hair-raising Hair Product Ads

Consumer News

Hair-raising Hair Product Ads

Want to know the secret behind the lustrous, voluminous, “salon beautiful” hair that is featured in some television and print ads for hair products today?  Extensions!  Yup, fake hair.  Well,…

It All Starts with a Good Foundation

Consumer News

It All Starts with a Good Foundation

Socrates said that “beauty is a short-lived tyranny,” but cosmetic companies will have you believing otherwise.  The vast majority of ads for foundation feature celebrities and models, regardless of age,…

Don’t Friend the Ramnit Worm

Consumer News

Don’t Friend the Ramnit Worm

Hackers are now seeking new targets, moving from e-mail to social networking sites. In January 2012, experts at online security firm, Seculert, uncovered a powerful hybrid worm/virus that was burrowing…

Is Your Cellphone Spying on You?

Consumer News

Is Your Cellphone Spying on You?

The mobile phone world was rocked in November 2011 when a systems administrator from Connecticut posted a 17-minute video on YouTube showcasing how a hidden program installed on millions of…

Facebook’s Tracking Cookies

Consumer News

Facebook’s Tracking Cookies

Facebook’s list of privacy abuses in 2011 seemed to grow by the minute.  Tech savvy users of the 800 million-strong network reported that A browser or web cookie collects and…

Pharmaceuticals Top the Spam List

Consumer News

Pharmaceuticals Top the Spam List

Spam levels have dropped to a 3-year record low, reports security firm, Symantec, in their November 2011 Intelligence Report.  But before you start jumping up and down with excitement, keep…

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