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BPI Sports

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BPI Sports

BPI Sports, a supplement company, discontinued some of its advertising claims after the claims were challenged by the Council for Responsible Nutrition. The National Advertising Division (NAD) is the advertising…

Tropicana

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Tropicana

Tropicana claimed in a television ad that “if you want the world’s best fruit and vegetable juice, look in the cooler” as a shelf collapsed to reveal a presumably more-stable…

Lumosity

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Lumosity

Lumosity will pay $2 million back to customers to settle federal charges it deceived consumers with unfounded claims that its brain games could help improve mental performance.

Are All Alcohol Ads Misleading?

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Are All Alcohol Ads Misleading?

I was surprised when I learned that there are no specific rules or regulations governing alcohol advertising on television.  While tobacco products are prohibited from advertising on TV altogether, it’s…

Potiga

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Potiga

The FDA has warned consumers that anti-seizure medication Potiga can cause blue discoloration of the skin and pigment changes in the eye, and that pigment changes in the eye can…

NAD advises Synaptol to change advertising

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NAD advises Synaptol to change advertising

The The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better Business Bureaus., the investigative unit of the advertising industry’s system of self-regulation,…

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