
Happy Mammoth Hormone Harmony
We’ve got some sad news: This supplement company’s health claims violate the law.
In February 2013, a federal court dismissed a class-action lawsuit filed against Bayer for allegedly deceiving consumers with false advertising for Citrical CS, a calcium supplement, that claimed that a single dose of the supplement was equivalent to competing supplements, which require two doses. The basis of the complaint was a report published by the National Advertising Division of the BBB stating that the sole study Bayer had offered to support its labeling claims was unreliable. The court dismissing the case decided that plaintiffs’ allegations weren’t strong enough to make out a legal claim. (John Gaul v. Bayer Healthcare LLC, Case No. 2:12-cv-05110, D. NJ).
We’ve got some sad news: This supplement company’s health claims violate the law.
Colin Campbell, GameDaily.biz
TINA.org finds several issues with marketing of purported tinnitus supplement.
Peter Adams, Marketing Dive
Universe of Play’s removal follows action led by TINA.org – and inaction from self-reg group.