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A Deluge of Doublespeak

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A Deluge of Doublespeak

Corporate doublespeak is as hard to decipher as the questionable claims in the ads themselves.

The Argument for TINA.org

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The Argument for TINA.org

Advertising spending totals about $150 billion annually in the United States and $500 billion globally. Many of the dollars spent today on advertising are no longer used for traditional print…

Who’s Sponsoring Whom?

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Who’s Sponsoring Whom?

 Dear P&G: I recently read that your global “Thank You Mom” advertising campaign, which has been prominently featured during the Olympics, is expected to generate $500 million in additional…

Great Quote!

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Great Quote!

“Advertising today is a truth-free zone,” says Jonathan Baskin.

Toying with Gender Marketing

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Toying with Gender Marketing

Not all girls like to play with dolls. What’s a race car girl to do when her favorite toys are marketed towards boys?

Are All Alcohol Ads Misleading?

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Are All Alcohol Ads Misleading?

I was surprised when I learned that there are no specific rules or regulations governing alcohol advertising on television.  While tobacco products are prohibited from advertising on TV altogether, it’s…

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