Content Confusion in an Era of Fake News Blog Content Confusion in an Era of Fake News Study demonstrates that effectively designed native advertising disclosures can decrease consumer deception.
Ads of a Different Color Consumer News Ads of a Different Color “Native advertising” blurs lines between ads and content.
Can You Spot the Ad: Yahoo! Consumer News Can You Spot the Ad: Yahoo! Introducing a new interactive feature that delves into the world of native advertising.
Native Deodorant Ad Alert Native Deodorant NAD finds evidence lacking to support claims to absorb moisture and protect against underarm wetness.
Transunion Risk and Alternative Data Solutions Class Action Transunion Risk and Alternative Data Solutions Allegations: Misrepresenting that it would protect consumers’ personal information when it failed to do so and there was a data breach in 2024
Native Advertising – Just Another Term for Deception Blog Native Advertising – Just Another Term for Deception A jury of your peers and a jury of consumers deserve the truth.
Can You Spot the Ad: Politico Consumer News Can You Spot the Ad: Politico Can you spot the bit of native advertising on the political news site?
California Cracks Down on Goop after TINA.org Complaint Consumer News California Cracks Down on Goop after TINA.org Complaint Goop to pay $145,000 in penalties and cease deceptive marketing as a result of California action.
Native Whole Body Deodorant Class Action Native Whole Body Deodorant Allegations: Falsely marketing products as “clinically proven” to provide 72 hours of odor protection
Almond Breeze Almondmilk Vanilla Yogurt Alternative Class Action Almond Breeze Almondmilk Vanilla Yogurt Alternative Allegations: Misleadingly marketing yogurt as “vanilla with other natural flavors” when the ingredients list shows that the product contains more “Natural Flavors” than vanilla extract
Six Pack Shortcuts: Try an Alternative Route Ad Alert Six Pack Shortcuts: Try an Alternative Route Question this program before it potentially transforms both your body and wallet — in the wrong way.
FDA to rawoils.com, rejuvenative.com: Lose the Drug Claims Ad Alert FDA to rawoils.com, rejuvenative.com: Lose the Drug Claims Warning letter to Healthtime (aka Deer Garden Foods) outlines problems that run afoul of federal advertising law.
The FTC Says Some Native Ads Are Unlawful. How Should Brand Publishers React? Media Coverage The FTC Says Some Native Ads Are Unlawful. How Should Brand Publishers React? Thursday Bram, Contently
Alternative medicine Fans See RFK Jr. As a Hero. The Field’s Skeptics Worry. Media Coverage Alternative medicine Fans See RFK Jr. As a Hero. The Field’s Skeptics Worry.
Mercedes Slams Brakes on Built in USA Claims after TINA.org Inquiry Consumer News Mercedes Slams Brakes on Built in USA Claims after TINA.org Inquiry TINA.org found the German automaker didn’t have the support to claim its Sprinter van was “built in the USA.”
Our ‘Greatist’ Ad or Not Ever? Consumer News Our ‘Greatist’ Ad or Not Ever? Site’s editorial newsletter comes with a side of sponsored content, if you can make out the difference.
Five Tricky Ad Trends to Watch for in 2015 Consumer News Five Tricky Ad Trends to Watch for in 2015 Deciphering ads in the new year.
Can You Spot the Ad: The Atlantic Consumer News Can You Spot the Ad: The Atlantic Just how many ads does this news report lead to?