Judge approves Final Vitaminwater Settlement Despite Objections

Settlement scorecard: Lawyers, a cool million; consumers, nothing.

Which Super Bowl 51 Advertisers Have Fumbled Ad Claims?

More than 80 percent of companies advertising in this year’s game have faced deceptive advertising challenges.

Sonicare Electric Toothbrushes

Unsupported claims to remove more plaque than a competitor’s e-toothbrush land product’s marketers in hot water.

Depend Underwear

You can’t always *depend* on the picture on the packaging.

Gillette Engaged in Deceptive Made in USA Marketing

Ad Watchdog TINA.org Files FTC Complaint MADISON, CONN. January 23, 2018 – Despite a national advertising campaign showcasing patriotic imagery, highlighting its Boston headquarters, and heavily promoting its “Made in…

Tide Purclean

Laundry detergent’s “plant-based” claims come under scrutiny.

Bounty

An argument for embedded advertising disclosures in sponsored social media posts.

Microban 24

Sanitizing spray does not provide 24-hour protection against viruses, despite what its TV commercial may make you think.

How Causewashing Deceives Consumers

For decades, brands have been supporting causes — or rather pretending to support causes — to boost sales.

Coin Master

Allegations: Misleadingly representing that Coin Master’s platform and digital currency are safe when marketing for the game targets minors who are too young to legally gamble

New Balance, an Iconic Made in USA Brand, Defies FTC Law

TINA.org files a complaint with federal regulators over shoemaker’s deceptive made in the USA claims.

DealDash’d: A Losing Bet for Consumers

Investigation finds company is using deceptive marketing to lure consumers to an illegal gambling site.

Buy It Now Feature

Multi-level Marketing: The Long and Short of It

The financial appeal of multi-level marketing companies attracts investors and swindlers alike.

Vulcun

Live long and you might (emphasis on might) prosper from this gaming site’s deposit bonus.

Do You Know what Big Data Knows about You?

FTC report highlights lack of transparency in data tracking.

Who’s Sponsoring Whom?

 Dear P&G: I recently read that your global “Thank You Mom” advertising campaign, which has been prominently featured during the Olympics, is expected to generate $500 million in additional…

TINA.org Intercepts Super Bowl Advertisers’ Claims

It’s not just crypto ads consumers have to watch out for.

What You Should Know about Medicare Scams

Medicare “open enrollment,” which starts Oct. 15, is also open season for scammers.

JCPenney

Allegations: Falsely advertising discounts and free products