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Marketing Tactic

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Celsius Energy Drinks

Class Action

Celsius Energy Drinks

Allegations: Falsely advertising that products boost metabolism and burn fat, while failing to disclose that the supporting studies were funded by Celsius

Mommy’s Bliss Kids Sleep Gummies

Class Action

Mommy’s Bliss Kids Sleep Gummies

Allegations: Misleadingly marketing melatonin products as safe and effective for treating children’s insomnia and sleeplessness when melatonin is not safe for children and the products lack FDA approval

Colgate Total

Class Action

Colgate Total

Allegations: Falsely marketing that products improve gum health and treat gingivitis

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